Associate Director - Retail & Activation Marketing

Responsibilities

• Develop and manage US go-to-market activity calendar for both new product launches and core initiatives in collaboration with account leads, ensuring alignment with the brand's strategic objectives and key commercial moments.
• Own end-to-end retail marketing and brand performance for Ulta, our biggest customer. Monitor performance and competitive activity; create action plans to close gaps and capitalize on opportunities, driving sales growth, SKU productivity, and brand health.
• Lead category management anchored in robust shopper insight, developing planograms and VM that highlight our brand's difference, focuses on hero products, helps navigation, and ultimately drives purchase interest.
• Develop and execute brand initiatives (campaigns, events, sampling, etc.) in collaboration with creative, Ops, sales, and education to ensure all needs are met and achieve the brand's overall objectives
• Create post-mortem analysis of programs, launches, animations, etc to ensure we optimize future activities based on learnings
• Lead the planning and execution of trade shows and market meetings, and partner with the team on the field sales meeting

Requirements

• At least 5 years of Channel/Retail/Trade Marketing experience required, with a minimum of 2 years' direct experience working with Ulta.
• Highly organized and detail-oriented, with the ability to manage multiple priorities in a fast-paced environment
• Strategic thinker with strong business acumen, able to analyze complex information and translate it into insights and actionable plans
• Proven experience in leading cross-functional teams and driving integrated marketing initiatives
• Strong communication and leadership skills, with the ability to influence multiple stakeholders across different functions
• Bachelor's degree required; MBA a plus

Benefits

Additional Information

Murad is stepping back into its breakthrough era-doubling down on the spirit that made it a pioneer in clinical skincare. From being among the first doctor-led brands to bring AHAs to mainstream anti-aging routines, to launching early medical-spa concepts, to championing "internal skincare" and cellular hydration through the Cellular Water Principle, Murad has always set the pace for the industry. Its legacy spans the Environmental Shield/Vitamin C franchise (Essential-C and Vita-C) and category-leading retinol and acne innovations-all backed by top-tier beauty awards and a powerful foundation of 19 patents grounded in Dr. Howard Murad's science-first philosophy. Now, Murad is looking for a talented, consumer-obsessed retail marketing leader to drive the brand's transformation in the US. This role will own the end-to-end marketing strategy and execution for our retail partners, with a focus on Ulta, while driving key priority brand initiatives nationally. If you're equal parts strategic marketer and hands-on entrepreneur, and you're energized by a fast-paced environment that rewards creativity and impact, then this is the right job for you.

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