Salesforce Marketing Cloud Specialist 18261

Responsibilities

• Design, implement, and optimize marketing automation solutions using Salesforce Marketing Cloud Next and Data Cloud
• Build and maintain customer journeys, automation workflows, and personalized communication strategies
• Develop audience segmentation and targeting models based on customer data
• Support data-driven customer engagement and communication initiatives
• Create, manage, and optimize reusable content blocks and campaign assets
• Translate technical platform capabilities into business-focused solutions
• Conduct workshops, requirements gathering sessions, and stakeholder meetings
• Provide advisory services and best-practice recommendations around marketing automation
• Support business users with training, coaching, and knowledge transfer
• Collaborate with business, marketing, CRM, and technology teams
• Contribute to platform governance, optimization, and continuous improvement initiatives
• Ensure solutions align with compliance, security, and operational requirements
• Support integration and data management activities within the Salesforce ecosystem
• What You Bring
• Proven experience working with Salesforce Marketing Cloud Next (MCA) and Data Cloud
• Salesforce Marketing Cloud and/or Data Cloud certifications, or extensive implementation experience
• Deep understanding of the architecture and technical setup of Marketing Cloud Next and Data Cloud
• Experience designing, building, and optimizing marketing automation workflows and customer journeys
• Strong knowledge of segmentation, personalization, and customer engagement strategies
• Experience creating and managing content within Salesforce platforms
• Ability to translate technical concepts into business value and user-friendly solutions
• Experience facilitating workshops and gathering business requirements
• Strong stakeholder management and communication skills
• Experience training, coaching, and supporting business users
• Excellent Swedish and English communication skills, both written and spoken

Additional Information

Veritaz is a leading IT staffing solutions provider in Sweden, committed to advancing individual careers and aiding employers in ensuring the perfect talent fit. With a proven track record of successful partnerships with top companies, we have rapidly grown our presence in the USA, Europe, and Sweden as a dependable and trusted resource within the IT industry. Assignment Description We are looking for a Marketing Automation & Data Cloud Specialist with strong Salesforce expertise to support a leading organization within the banking and financial services sector.

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