Product Marketing Manager

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About Miovision: At Miovision, we're unlocking transportation networks that move you. Our vision and mission is to enable smart, fast, safe communities that simply flow, as we drive the Intelligent Mobility Revolution. Backed by the world's most advanced traffic AI, Miovision's innovations in traffic signal planning and operations are making it possible for cities to improve the transportation experience for drivers, cyclists and pedestrians. Our values drive us. They're at the core of everything we do. If they align with yours, proceed through the GREEN light! All in to win: We're driven by a winning mindset, approaching every challenge with intensity, clarity, and speed. One Miovision: We succeed as one team, uniting diverse talents, building on trust, and putting our shared mission before ego. Be better every day: We're committed to continuous growth, staying curious, building mastery, and embracing challenges as learning opportunities. Make it happen: We are proactive and results-driven, taking ownership, acting with urgency, and focusing on solutions that deliver real impact. Earn the customer: We are deeply customer-centric, focused on earning our customers' partnership every day by delivering exceptional experiences that drive their success. Position Summary: At Miovision, we are paving the way for the future of smart transportation, and we need a Product Marketing Manager who can help our products merge seamlessly into the fast lane of the market. Reporting to the Director of Product Marketing, you will act as the ultimate traffic controller for our Go-To-Market (GTM) strategies. You will steer cross-functional teams, clear roadblocks to revenue growth, and ensure our new product launches never hit a red light. From mapping out customer needs and navigating market trends to fine-tuning pricing, messaging, and positioning, you are the GPS guiding our products to success. You will carpool with Product Management, CRO leadership, Sales, and Marketing to build high-octane campaigns and arm our sales fleet with the tools they need to win. If you have the strategic horsepower, creative fuel, and analytical precision to keep us miles ahead of the competition, it is time to shift into high gear! Objectives and Responsibilities: Messaging and Positioning: Craft compelling, highly differentiated product narratives that deeply resonate with target audiences and effectively broadcast our value proposition. Go-To-Market Strategy: Collaborate seamlessly with cross-functional teams to design and implement high-impact GTM strategies, ensuring coordinated and spectacular product launches. Cross-Functional Alignment: Act as the strategic connective tissue between product management, sales, marketing, customer support, and operations to lock in alignment on strategy and execution. Product Launch Mastery: Plan, orchestrate, and meticulously measure the rollout of new products across the organization. Performance Analysis: Monitor critical performance metrics-such as market share, sales velocity, and customer satisfaction-to evaluate campaign effectiveness and iterate for success. Market Research & Sizing: Dive deep into market data to identify customer needs, industry trends, and competitive landscapes, using these insights to inform positioning and thought leadership. Customer Discovery: Partner closely with Product Management to translate raw customer feedback into actionable product and GTM enhancements. Competitive Intelligence: Stay vigilant on industry trends and competitor movements, providing stakeholders with the sharp insights and content needed to improve roadmaps and boost win-rates. The Ideal Profile: You have a strong, proven background in content creation, from writing magnetic copy and building compelling presentations to developing a wide array of marketing collateral. You bring a highly creative mindset, always looking to conceptualize and execute unique, out-of-the-box marketing strategies and campaigns. You have hard-earned experience successfully taking products through market launch within the tech industry. You are a proactive self-starter who takes total ownership of projects, comfortably pulling in cross-company resources to drive initiatives over the finish line. You are highly proficient with modern tech stacks and AI tools, confidently navigating platforms like Google Suite, Slack, Salesforce, and Gemini. A strong grasp of networking, IoT, Smart Cities, or urban mobility operations is considered a massive plus! Your Rewards & Well-being: We invest in our team with benefits designed for modern life and true work-life balance. Comprehensive Coverage: Your well-being is covered from day one with comprehensive health benefits, 24/7 virtual healthcare access, and dedicated wellness programs. Financial Future: Build for tomorrow with our RRSP/401K Matching Plan and share in the company's success through our Variable Incentive Plan. Time to Recharge: Truly unplug with our uni

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