Persistence Communications Manager

Requirements

• Bachelor's degree and five (5) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.
• Job Profile Summary:
• Works closely and collaboratively with project managers and product managers to assist with intermediate to complex tactical tasks for project/product execution; develops and maintains relationships with the project/product team members; is committed to project/product success.
• Job Description:
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• NOTE: This is an in-person, hybrid position. You must be able to reliably commute to Scottsdale, AZ.
• Essential Duties:
• Design & execute communication strategies to improve student understanding of complex processes (e.g., financial aid):
• Develop and implement communication flows that simplify and demystify complex processes and lead to student/learner task completion.
• Create personalized and segmented communication campaigns that proactively address common student questions and barriers, helping students navigate critical deadlines and requirements.
• Collaborate with stakeholders to ensure messaging is clear, accessible, highly customized and tailored to specific student populations.
• Use data-driven insights to identify pain points in student understanding and design campaigns that directly address these areas for improved comprehension and engagement.
• In coordination with multiple stakeholders, manage communication flows related to graduation and other keystone moments of the student experience.
• Design communication strategies to improve student outcomes:
• Partner with career services and employer stakeholders to develop communications that connect students to career resources, skill development programs, and networking opportunities.
• Focus efforts on delivering on the promise of hyper-personalization and mass 1:1 experiences, inclusive of communication efforts.
• Highlight alumni success stories and pathways to employment in key industries to inspire, motivate and delight students.
• Track and analyze engagement with ROI and career-focused communication to continually optimize messaging and delivery methods for maximum impact.
• Design communication strategies to improve student registration and persistence toward graduation:
• Design campaigns that encourage timely course registration and help students overcome obstacles that may delay their academic progress.
• Incorporate college-specific resources, events, and academic opportunities into messaging to build a stronger connection between students and their academic home.
• Implement targeted messaging strategies to re-engage students at risk of stopping out and guide them back toward academic momentum.
• Conduct tests and analysis using new technologies, to determine what works and what doesn't work in how we support student success.
• Develop communication flows that celebrate positive student milestones to foster motivation and persistence.
• Partner with Success Center and other units across the ASU Enterprise to promote proactive outreach campaigns tailored to specific student groups, such as those nearing degree completion, non-enrolled students, or those needing additional support.
• General Responsibilities:
• Assume or coordinate other duties or pro

Benefits

Additional Information

Job Profile: IT Project Specialist 3 Job Family: IT Project Management Time Type: Full time Max Pay - Depends on experience: $86,000.00 USD Annual Apply before 11:59 PM Arizona time the day before the posted End Date.

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