Global Head of MICE

About the role

Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time-consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we're on a mission to power real work, with real impact. We're trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we're tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem . Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work. At Perk, we're driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. If you're excited about having a real impact and shaping how millions of people experience work, we'd love you on the team. Visit www.perk.com to learn more. The Mission At Perk, we believe that real-life connections have greater value than ever. While the world has embraced hybrid work, the need for teams to gather, brainstorm, and celebrate in person has skyrocketed. That's why we built Perk Events. Born from our internal innovation incubator, Perk Events is our newest vertical. We are moving from "start-up" to "scale-up," and we are looking for a Global Head of MICE to be the architect of our conversion and retention strategy. This isn't just a leadership role; it's an opportunity to disrupt a legacy industry with AI-driven tech, and lead a world-class team driving towards ambitious revenue goals.

Responsibilities

• Reporting to the General Manager of Perk Events, you will balance managing a large, growing team with finding opportunities to step change the team's operations, and staying close to "on-the-ground" execution.
• People leadership: grow a global team of ~20 Event Specialists and Managers to 40 by EOY - recruit and develop talent - ensure they are highly motivated to hit quarterly targets. Manage work allocation across regions to ensure we stay lean, fast, and happy.
• Own sales targets: manage the team to convert pipeline into booked events, consistently hitting ambitious quarterly targets. You'll report on the numbers, find the gaps, and drive the growth.
• Focus on quality: define new standards of service quality, set up processes to monitor quality in real time, strengthen customer feedback loops and ultimately improve customer loyalty.
• Optimize conversion: increase our win-rate by implementing operational improvements based on customer feedback and quality metrics
• Strategic deals: support Senior ICs to handle enterprise accounts, submit RFPs and manage high-value opportunities for 1000+ attendee events.
• Product partnership: work with Head of Product to ensure the roadmap directly solves for the blockers your Conversion team face on the ground incl. automating operational processes
• Innovation and tech: Constantly improve the tools and processes that allow us to scale; drive adoption of Perk Events platform within your Conversion team
• Reporting: share results and insights with leadership to shape key decisions and overall Events strategic direction
• Coach and develop: use your deep industry knowledge to provide hands-on mentorship. You aren't just managing - you're leveling up the next generation of MICE leaders.

Requirements

• Experience: Proven leader, with a track record of scaling a business unit from $1M to $10M+. You know the "headaches" of the industry and how to fix them.
• Leadership: You've managed large teams before and loved it. You know how to build a team that is both high-performing and highly engaged. You are comfortable with 6-8 direct reports.
• Mindset: You are persistent, resilient, and possess a "humble & scrappy" get-it-done attitude. You thrive in the chaos of a scale-up. You can think strategically while staying close to "on-the-ground" execution.
• Analytical lens: You don't just "feel" how things are going - you know. You have the analytical skills to report on individual and team performance with precision.
• Stakeholder edge: You are an expert at managing expectations and building bridges across different departments (Product, Sales, Finance, Legal).
• Communication: Perfect written and spoken English is a must. You can command a room during a shortlist presentation and write a concise strategy doc with ease.
• How we'll measure your success
• We believe in transparency and outcome-based accountability. You will be measured on:
• Revenue growth: Driving higher adoption of E

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