Technical SEO Lead

About the role

At Canva, we create tools that empower the world to design. Our mission is to democratize design and empower creativity for anyone and everyone, on every platform. Since launching in August 2013, Canva has grown exponentially-we're one of the world's fastest-growing startups, and the journey has only just begun. International is becoming Canva's biggest growth driver in 2026 and beyond. To reach our foundational goal of having 1 in 5 internet users use Canva every month, we're shifting from translating English successes to implementing truly local strategies that resonate with and convert local audiences. The SEO group spans the globe with keyword researchers, technical SEO specialists, content specialists, copywriters, engineers, data analysts, designers, and operations specialists. As i18n Technical SEO Lead, you'll sit at the intersection of craft, coaching, and cross-functional influence. You'll be part of the Logged Out Experience (LOX) Group and the International SEO team, embedded within our senior i18n SEO leadership, with strong alignment to Central (EN) Technical SEO. You are the owner of i18n technical SEO craft at Canva - defining standards, building playbooks, coaching specialists, and advising Country Leads on the technical decisions that shape international growth. You'll directly manage and coach a globally distributed team of Technical SEO Specialists, ensuring consistent, high-quality technical execution across all priority markets. You'll serve as the primary technical SEO partner to SEO Country Leads globally - the person they turn to when a technical question is too complex, too cross-functional, or too consequential to handle alone. You'll also own the relationship between i18n Technical SEO and Canva's Central (EN) Technical SEO team - translating global standards into i18n requirements, surfacing i18n-specific challenges upstream, and ensuring the two functions operate as one coherent technical engine. You'll be supported by a global network of experts - Regional SEO Leads, Technical SEOs, Product Managers, and Content Specialists - and have access to Canva's proprietary SEO platforms and best-in-class third-party tools. You'll also work closely with a senior international SEO lead who provides technical capability leadership, alignment, and support across markets.

Responsibilities

• i18n Technical SEO Craft Leadership
• Own the standards, frameworks, and playbooks that define how technical SEO is done across all international markets at Canva
• Define what "technically excellent" means for i18n pages - and build the documentation, processes, and quality controls to make that standard repeatable
• Identify systemic technical opportunities and risks across markets, and drive resolution with the right stakeholders
• Stay at the leading edge of technical SEO craft - including AI-era considerations - and translate emerging best practices into i18n-specific guidance
• Serve as the escalation point for complex technical issues that exceed specialist scope or require cross-functional coordination
• Team Building & Capability Development
• Directly coach and develop a globally distributed team of Technical SEO Specialists, owning their day-to-day technical guidance, feedback cadence, and growth trajectory
• Define clear expectations, development goals, and skill benchmarks for each specialist
• Build a coaching culture that emphasises ownership, craft curiosity, and transparent communication - consistent with Canva's A-Player standard
• Create structured learning pathways, working sessions, and documentation that accelerate capability over time
• Reduce your own involvement in routine execution as specialists grow - your goal is a team that raises the bar independently
• Advisory to SEO Country Leads
• Serve as the go-to technical SEO partner for SEO Country Leads across all priority markets - advising on technical strategy, diagnosing issues, and identifying opportunities they may not have the bandwidth to surface themselves
• Translate complex technical findings into clear, prioritised recommendations that Country Leads can act on and communicate to their stakeholders
• Contribute technical depth to Country Lead opportunity assessments, roadmaps, and strategic proposals - ensuring technical foundations are factored into market strategy from day one
• Proactively surface cross-market technical patterns to Country Leads - helping them learn from what's working (or not working) in comparable markets
• Central EN Technical SEO Alignment
• Own the relationship between i18n Technical SEO and Canva's Central (EN) Technical SEO team - ensuring i18n requirements are understood, represented, and addressed in global platform decisions
• Translate EN technical standards into i18n-specific implementation guidance, accounting for multilingual architecture, locale targeting, and market-specific platform dynamics
• Surface i18n edge cases, gaps, and requirements upstream to the Central team before t

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