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SVP, Engagement Strategist, Ogilvy Health

External
ogilvyhealthusa logoOgilvyhealthusa · New York, NY
Full-timeOn-site3w ago
LeadershipMove
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About the role

At Ogilvy Health, ideas don't live in isolation. They live in systems - moving through channels, culture, communities, and conversations to influence mindsets and drive meaningful behavior change. We are seeking a Senior Vice President, Engagement Strategist to help architect the engagement ecosystems that bring brand strategy to life - designing connected experiences that guide patients, healthcare professionals, and stakeholders along meaningful mindset and behavior change journeys. Working within our Integrated Strategy model, this role will partner closely with Brand Strategy, Medical Strategy, and Strategic Intelligence to ensure ideas are built for influence - not just expression. In the context of engagement strategy, influence means shaping how ideas move through earned, owned, and paid ecosystems, working closely with our Public Relations & Social Influence (PRSI) team to ensure ideas are designed for amplification within culture and communities. The SVP will collaborate extensively with Creative, Account, PRSI, Growth, and media partners to ensure ideas are designed for participation, amplification, and real-world impact. This role will also partner with the Head of Innovation to help translate emerging technologies - including AI-enabled capabilities and WPP Open - into engagement solutions that create meaningful value for our clients. This role is ideal for a strategist who thinks in systems and understands how engagement architecture connects science, creativity, culture, and technology to influence how people think and act.

Responsibilities

  • Engagement Strategy Leadership
  • Lead engagement strategy across key accounts, ensuring ideas are designed to influence audiences across modern healthcare ecosystems.
  • Apply and evolve engagement frameworks that connect brand narrative, medical science, and audience insight into cohesive engagement ecosystems.
  • Partner with senior Integrated Strategy leadership to ensure engagement thinking is embedded early in the strategic process.
  • Contribute to the continued evolution of engagement strategy as media, technology, and audience behaviors change.
  • Strategic Architecture & Integration
  • Partner closely with Brand Strategy, Medical Strategy, and Strategic Intelligence to translate ideas into meaningful engagement architecture.
  • Design patient and HCP journeys that influence both mindsets and behaviors , supporting unbranded and branded initiatives.
  • Integrate PRSI thinking into engagement ecosystems to support earned-first approaches that amplify ideas through culture and communities.
  • Partner with Creative, Account, PRSI, and Growth teams to ensure engagement strategy shapes how ideas are developed and activated.
  • Translate audience insight, channel dynamics, and scientific complexity into clear engagement architectures.
  • Client Partnership & Influence
  • Serve as a senior engagement strategy partner to clients, helping guide the development of modern engagement ecosystems.
  • Partner with Account and Creative leadership to ensure engagement thinking is integrated into campaign and platform development.
  • Collaborate with CMI media partners and other media agencies to align engagement strategy with media investment and audience targeting approaches.
  • Support workshops and working sessions focused on audience journeys, engagement ecosystems, and behavior change.
  • New Business
  • Contribute engagement strategy to new business pitches, developing engagement architectures that bring ideas to life across channels and experiences.
  • Support the development of activation frameworks that translate creative ideas into real-world engagement ecosystems.
  • Help design engagement systems that integrate earned-first thinking wi

Benefits

Health insuranceVision insurance

Additional Information

OGILVY HEALTH: WE INSPIRE PEOPLE AND BRANDS TO IMPACT THE WORLD Guided by this vision, Ogilvy Health, part of WPP, combines borderless creativity, scientific precision and cultural fluency to build healthcare's most influential movements. We drive measurable impact and category-defining growth for brands ready to shape what's next. Our approach is powered by fearless creativity that dares to be different, sparks emotional connections, and inspires action, ensuring cultural resonance. Scientific precision translates complex data into stories that resonate, while our impact-obsessed mindset focuses on delivering real-world outcomes. For more information on us, visit OgilvyHealth.com , or follow Ogilvy Health on LinkedIn , Instagram , Facebook , X , and Threads . About WPP WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .


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