Principal Product Marketing Manager - Field (Expansion & Retention)

About the role

Mindtickle is the market-leading revenue productivity platform that combines on-the-job learning and deal execution to get more revenue per rep. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as the #1 sales onboarding and training product. We're honoured to be recognized as a Leader in the first-ever Forrester Wave™: Revenue Enablement Platforms, Q3 2024! Job Snapshot Mindtickle is looking for a hands‑on Principal PMM - Field who can translate Mindtickle's full portfolio (Platform + AI + Agentic + Services) into customer‑specific stories, demos, and expansion plays that land with executive stakeholders and frontline teams. This role is built for the post‑sale motion: driving renewals, upgrades, expansion, and churn saves by ensuring customers understand-and adopt-the full value of Mindtickle (beyond "an LMS"). In addition, you will own competitive differentiation in the post‑sale context -arming Client Partners, Expansion AEs, and champion customers to win competitive scenarios, protect the install base, and unlock whitespace-while co‑authoring and standardizing thought‑leadership assets that elevate Mindtickle's strategic partner positioning.

Responsibilities

• Customer‑specific value story & messaging (core JTBD)
• Build tailored account narratives that connect Mindtickle capabilities + roadmap to the customer's business priorities, success metrics, and workflow reality.
• Reframe misconceptions (e.g., "expensive LMS") into a platform outcomes story: readiness, productivity, coaching, content effectiveness, and AI‑driven skill change.
• Create executive‑ready "why Mindtickle now" positioning for renewal/expansion decision‑makers.
• Expansion, renewal, upgrade, and churn‑save plays
• Own the playbook and execution support for high‑stakes situations:
• --> Churn saves: change the narrative, re‑architect the solut

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