Channel Field Marketing Manager
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Responsibilities
- Channel Co-Marketing Strategy and Planning
- Own the Americas channel field marketing strategy for your region, building a co-marketing program portfolio designed to generate net-new partner-sourced pipeline and accelerate partner-influenced deals already in motion.
- Build co-marketing plans that reflect where the highest pipeline opportunity lives, not just where partners ask for budget.
- Help develop and maintain a channel marketing calendar aligned to partner priorities, regional sales plays, and company campaign themes - ensuring co-marketing events ladder up to integrated demand gen motions rather than running disconnected.
- Define and enforce pipeline ROI standards as the gate for all channel field investments - every program needs a pipeline hypothesis going in and a pipeline outcome coming out.
- Partner Program Alignment
- Design and execute joint field programs with VARs, resellers, alliance partners, and distributors across the Americas - including co-hosted events, partner-led roundtables, joint conference activations, roadshows, and CISO-focused experiences.
- Manage MDF programs end to end: planning, partner alignment, execution oversight, budget tracking, and pipeline attribution reporting. MDF is an investment with an expected return, not a partner benefit to be dispersed.
Requirements
- 4+ years of channel marketing experience, with demonstrated ownership of partner co-marketing programs and measurable pipeline contribution.
- Proven track record building and executing co-marketing events with VARs, resellers, alliance partners, or distributors - with the pipeline data to back it up.
- Experience managing MDF event budgets: planning, partner alignment, execution oversight, and ROI reporting.
- Strong understanding of the channel partner ecosystem in B2B technology - how partners sell, what motivates them, and how to design events that drive joint pipeline rather than just partner satisfaction.
- Strong cross-functional collaboration skills; ability to work effectively with channel sales, direct field marketing, demand gen, digital, ABM, and product marketing to orchestrate coordinated event strategy and execution.
- Highly organized with the ability to manage multiple partner relationships, programs, and timelines simultaneously without losing accountability or momentum.
- What Sets You Apart?
- Experience in cybersecurity, DevSecOps, or adjacent B2B security markets.
- Proficiency with Salesforce for pipeline tracking, partner attribution, and co-marketing performance reporting.
- Familiarity with Federal or Public Sector channel marketing, including distribution ecosystems like Car
Benefits
Additional Information
Get to Know Us Horizon3.ai is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find, fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by IT Ops/SecOps teams, consulting pentesters, and MSSPs and MSPs. We are a fusion of former U.S. Special Operations cyber operators, startup engineers & operators, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools and false positives, resulting in alert fatigue, blind spots, "checkbox" security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.
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