Creative Strategy Director

Responsibilities

• Define the real challenge: Truly understand the client's business and its cultural context to unpack the real problem.
• Craft the springboard: Consistently develop strategies, briefs, and thought-starters that excite, inspire and give clear direction.
• Growth invention: You will be a key player in winning new clients and proactively uncovering organic growth opportunities for existing ones.
• Think beyond boundaries: We don't do one-dimensional strategy. You are a hybrid thinker who defies traditional labels - just as comfortable building a high-level brand narrative as you are mapping out a reactive social campaign or a tech-driven activation.
• Elevate the floor: Everyone has something to teach. And as a senior, you won't just do the work; you will help others improve - within and beyond the team.
• That's the core of it. Beyond that, we expect you to care about the work, the craft and humans, be comfortable in front of crowds and workshops, and be utterly yourself at all times.

Requirements

• That's one list. Sorry, here's another. It's about some traits we like:
• Strategic voice: A senior strategist at DEPT® should have a sense of their strategic voice, their vision, and their POV on strategy. It's what makes you unique, and your work special.
• Creative vision: A strategy isn't brilliant until it leads to brilliant work. You thrive in inspiring, supporting, protecting, and nurturing creativity from before the briefing until after delivery.
• Entrepreneurial spirit: You don't wait for briefs to fall into your lap; you seek out new opportunities and can't wait to make things happen.
• Embrace complexity: The world is increasingly complex and fragmented. Your superpower is processing, distilling, and demystifying that chaos into simple, actionable, and undeniable insights.
• Love research: You can set up, run, present, judge, and apply different types of research. You love playing the investigative journalist. You get under the skin of the audience, immerse yourself in the business and throw yourself into an industry - all for the betterment of the work.
• Commanding communication: Amazing ideas die in the dark without great communication. You know how to command a room, tell a story, disagree respectfully, debate fiercely and sell a vision with absolute clarity.
• Finger on the pulse: You know what's going on in culture, in tech, on social and some other weird corners of the internet, and are able to turn that knowledge into action (or just great water cooler conversation).
• Driving effectiveness: The work doesn't just need to be made, it needs to work, and strategy is responsible for ensuring it does. We need an effectiveness mindset, from start to finish - not just as an award-entry afterthought.
• Language requirements: We're looking for someone who can work in Dutch and English. Any other languages are a bonus.
• That's it. Enough lists. If any of this seems right up your alley, we'd love to hear from you.
• WHAT NOW
• Apart from the CV we would like to see:
• A short cover letter that tells us a little about you, your background, and what you want to achieve. It doesn't need to be super formal. Relax. No one scary will read it. Please write it in your voice.
• If you have a portfolio/website, please include it . It's helpful to know what your role in the work was. And if you're not currently a strategist, feel free to include some relevant samples of interesting work from other fields.

Benefits

Additional Information

DEPT® is the Growth Invention Company, sitting at the intersection of marketing and technology. The Senior Creative Strategist role is part of our Creative & Media team based in Amsterdam. Our building is filled with a vibrant mix of talents, ranging from Creatives, Influencer Marketers, and a range of Strategists, to Account Managers, AI Experts, and Marketing Automation Consultants. Together, we blend imaginative storytelling, forward-facing creativity, and cutting-edge technology to create impactful creative work that drives growth for our clients like Netflix, Canva, Stokke, Foot Locker, Philips & Praxis. JOB PURPOSE Creative Strategy Directors at DEPT® are at the heart of the action, operating at the intersection of creativity, culture, humanity, business, and technology - helping create work that moves people and drives growth. We don't have a proprietary framework or process. We don't like to follow best practices because they're based on the past. In a world of constant flux and endless opportunity, we believe strategy is crucial to imagine the path forward.

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