Senior Meta User Acquisition Manager

About the role

At Hint, we revolutionize the way people engage with astrology by combining cutting-edge NASA data with personalized guidance from professional astrologers. Our app offers hyper-personalized insights, 1-on-1 consultations, and detailed astrological charts, helping users navigate their lives with greater awareness and confidence. We are committed to delivering a fun and friendly user experience while empowering our community to lead happier and healthier lives. Join us and be a part of the future of digital astrology. We're looking for a Senior Meta User Acquisition Manager to drive subscriptions through web funnels within a single project. The ideal candidate has 3+ years of hands-on experience with paid advertising platforms such as Meta or TikTok/Snapchat/Pinterest. You'll own and optimize ad accounts end to end, manage 7-figure budgets, make independent, data-driven decisions, and prepare clear weekly strategies. This role suits someone who thrives in a fast-paced, high-performance environment and is motivated by scaling budgets, ambitious goals, and continuous growth.

Responsibilities

• Manage and optimize paid social campaigns (primarily Meta) - monitor performance and make data-driven optimizations, and assist with budget allocation and scaling
• Collaborate with the creative team on ad concepts and provide actionable feedback based on performance
• Run tests to identify winning creatives, audiences, and strategies
• Work closely with the data team to use reports and insights effectively
• Research market trends, competitors, and best practices in paid social
• Collaborate cross-functionally to support overall user acquisition goals
• Demonstrate ownership and proactivity by identifying growth opportunities, experimenting with new ideas, and driving sustainable increases in spend and ROI

Requirements

• Paid Social Experience: Minimum 3 years of hands-on experience managing paid social campaigns on platforms such as Meta, Tiktok, Snapchat and/or Pinterest, with a proven ability to scale budgets efficiently while maintaining strong ROI
• High-Budget Management: Experience managing $500k+ in monthly ad spend across paid social channels, with consistent performance optimization and sustainable growth
• Multi-GEO Expertise: Experience running and scaling campaigns across multiple countries and regions, with the ability to make independent, data-driven scaling decisions
• Strong Analytical Skills: Advanced analytical mindset with solid proficiency in Tableau, MixPanel etc and the ability to build custom performance analyses and frameworks
• Platform & Technical Knowledge: Deep understanding of paid social account structures, audience targeting, bidding strategies, and creative testing methodologies on Meta
• Autonomous & Proactive: Self-driven professional who takes ownership, operates comfortably in fast-paced environments, and proactively identifies opportunities for testing, optimization, and growth
• Growth-Oriented Mindset: Strong motivation to learn, experiment, and scale, with a focus on long-term performance and continuous improvement
• Clear Communication: Strong English communication skills, with the ability to clearly present insights, performance results, and recommendations to stakeholders
• Experience automating user acquisition workflows using AI
• Location
• Hint operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

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