Digital Marketing Specialist

About the role

Join our dynamic marketing team as a Marketing Specialist and kickstart your career in the exciting world of marketing. In this role, you'll gain hands-on experience across various marketing functions, contributing to impactful projects that drive organizational growth. This is a fantastic opportunity to develop foundational marketing skills while supporting key initiatives and collaborating with a passionate team.

Responsibilities

• Perform data entry and maintain accuracy in marketing databases.
• Assist in coordinating marketing materials and collateral.
• Prepare reports and presentations to support marketing initiatives.
• Execute email marketing campaigns with guidance.
• Support social media activities, including community management.
• Help organize promotional events and activities.
• Conduct preliminary research on market trends and customer preferences.
• Provide administrative support for marketing meetings and projects.
• Collaborate with team members to ensure timely delivery of marketing materials.
• Maintain and update the marketing calendar and schedules.
• Required skills
• Data management: Strong attention to detail for accurate data handling.
• Communication: Basic verbal and written communication skills.
• Time management: Ability to prioritize tasks and meet deadlines effectively.
• Technical proficiency: Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint).
• Social media savvy: Understanding of popular social media platforms.
• Marketo knowledge: Upper-intermediate proficiency in Marketo is essential.
• Organizational skills: Strong ability to organize tasks and materials efficiently.
• Teamwork: Collaborative mindset to work effectively within a team.
• Research skills: Basic aptitude for conducting initial research and gathering insights.
• Demonstrates foundational knowledge of marketing principles and concepts.
• Applies general business and industry knowledge gained through education or experience.
• Completes routine tasks using established policies and procedures.
• Receives guidance and direction from senior team members.
• Impacts individual work with limited influence on the broader team.
• Communicates straightforward information clearly and effectively.
• API familiarity: Understanding of API (application programming interface) concepts and how they integrate with marketing tools and workflows.
• Power Automate proficiency: Familiarity with Microsoft Power Automate for streamlining and automating marketing processes.
• Our Interview Practices
• Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

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