Account Executive, Public Relations (Cybersecurity)

Responsibilities

• Client Service & Program Support
• Support day-to-day execution of cybersecurity PR programs, including media relations, analyst engagement, speaking, and content.
• Participate in weekly client calls and help prepare agendas, updates, and coverage reports.
• Keep projects organized and on schedule by managing timelines, deliverables, and internal communications.
• Conduct research on emerging threats, competitors, and regulations to inform storytelling and thought leadership.
• Contribute ideas for quarterly campaign planning and proactive media opportunities.
• Media & Influencer Relations
• Support media outreach efforts by researching reporters, building lists, and developing targeted pitches.
• Draft and distribute compelling story ideas that drive meaningful coverage in business, tech, and cybersecurity outlets.
• Monitor media trends, security news, and journalist activity to identify timely opportunities for clients.
• Assist in managing social and digital amplification strategies to extend earned media visibility.
• Track and report on media results to demonstrate the impact of PR efforts.
• Writing & Content Development
• Draft and edit a variety of materials, such as:
• Press releases, media pitches, and client commentary
• Award submissions, speaking abstracts, and blog post
• Backgrounders, briefing documents, and talking points
• Help translate technical cybersecurity topics into clear, engaging language for both media and business audiences.
• Ensure writing reflects accuracy, tone, and alignment with client messaging.
• Insights, Analytics & Integration
• Track and analyze media coverage and campaign results, sharing insights with clients and teams.
• Collaborate with teammates across digital, content, and design to support integrated PR initiatives.
• Learn and apply analytics and AI tools that enhance research, precision, and efficiency.
• Collaboration & Growth
• Work closely with senior team members to support program execution and strengthen your cybersecurity knowledge.
• Take initiative on projects, communicate clearly, and manage time effectively in a fast-paced environment.
• Contribute to a collaborative, inclusive, and supportive team culture.
• Success Factors
• 2-3 years of PR or communications experience in an agency setting
• Experience working with clients in the cybersecurity industry
• Strong writing and editing skills across multiple formats
• A developing network of media contacts or interest in building relationships in the cybersecurity space
• Ability to translate complex, technical concepts into relatable stories
• Strong organization and time management skills
• Familiarity with analytics or media tracking tools (a plus)
• A curious, proactive, and collaborative mindset
• About Highwire
• We ensure that every Highwire Walker has the requisite support to soar in their careers. Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture. We aspire to change our industry and build a better future for all.
• Our people-first culture is driven by four core values:
• Team Empowerment
• Growth Mindset
• Inclusion Always
• Fierce Distinction
• We're looking for individuals with big ideas, strong opinions, and the ene

Benefits

Additional Information

Account Executives at Highwire are driven communicators who bring curiosity, creativity, and precision to every project. On our Cybersecurity team, they partner with forward-thinking clients shaping how organizations protect data, privacy, and trust in a digital world. They are strong writers, strategic media thinkers, and quick learners who excel at crafting communications that inform, influence, and inspire.

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Company Intel

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