Senior Engagement Manager

Requirements

• Experience: 3-5+ years in programmatic advertising, digital media, or client services (agency, ad tech, or

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 3 best things about the job: Innovation at Scale: Work at the forefront of programmatic advertising with cutting-edge technology, data, and AI-driven solutions within the world's largest marketing services company, directly impacting major brands. Collaborative & Empowering Culture: Join a diverse, dedicated team of programmatic experts where your opinions and ideas are highly encouraged, shaping client strategies and product evolution. Dynamic Growth & Learning: Navigate an evolving digital media landscape with continuous opportunities to learn new technologies, tackle complex challenges, and grow your career within WPP, supported by a culture that values ambition. In three months: Comprehend WPP Media Solutions' platforms, product suite, and strategic positioning in the Indian programmatic landscape. Establish foundational relationships with internal teams and client agency stakeholders. Begin managing a portfolio of client accounts with proactive communication. In six months: Demonstrate consistent success in account management, strategic planning, and delivering measurable client outcomes. Proactively identify client needs, contributing to account stability and growth. Actively participate in initial new business discussions and proposal development. In 12 months: Develop and present long-term strategic roadmaps for client accounts, identifying growth opportunities and leveraging advanced programmatic solutions. Contribute to thought leadership and best practices within the team. Successfully contribute to the acquisition of new client accounts and expansion of existing business . Responsibilities of the role: Strategic Client Partnership: Cultivate deep, strategic relationships with key clients and WPP agency stakeholders, acting as a trusted programmatic advisor. Business Development: Actively identify, pursue, and support new business opportunities, including pitching WPP Media Solutions' capabilities to prospective clients and contributing to proposal development. Solution Evangelism: Serve as the subject matter expert for WPP Media Solutions' advanced programmatic products and technology, educating clients and agencies on their value. Programmatic Strategy & Planning: Lead the development of data-driven programmatic media strategies aligned with client business objectives and ROI. Performance Management: Oversee campaign lifecycle, collaborating with trading, analytics, and ad operations for optimal setup, continuous optimization, and insightful reporting. Data-Driven Insights: Provide in-depth performance analysis, actionable insights, and strategic recommendations to clients, articulating campaign value. Account Growth: Drive organic growth within existing client accounts through strategic upsell and cross-sell of WPP Media Solutions' services. Cross-Functional Collaboration: Facilitate seamless communication across internal teams (Trading, Analytics, Product, Sales, Ad Operations) and external partners. Market Expertise: Stay abreast of industry trends, technologies, and the competitive landscape in programmatic advertising, sharing insights internally. Operational Excellence: Ensure adherence to WPP Media Solutions' best practices and client service standards.

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