Marketing Assistant Manager

About the role

This role works closely with the Senior Marketing Manager to assist with day-to-day marketing support functions, and execution of marketing activities, campaigns, managing of marketing materials and coordination of product-related tasks. Roles and Responsibilities Assist in managing product portfolio - Assist the Senior Marketing Manager with the product portfolio - Compilation of market research data, competitors' information (activities, products, pricing, promotions) and suppliers' information to support product and marketing decisions. - Perform product functionality and quality tests for new products with the relevant departments - Handling product certification processes and ensure compliance in all product claims and marketing content - Maintain marketing calendars, campaign trackers, reports. - Develop GTM strategies together with the Senior Marketing Manager to enhance product awareness and drive sales, aligning to market needs Execution of Marketing Communication - Work closely with Graphic Designers to develop and localise content for product packaging, product bulletins, POSM and support in product photoshoots and videos creation - Coordinate and manage POS materials, in-store displays and merchandising needs - Assist in planning and executing digital campaigns across digital platforms - Support content creation and scheduling for social media platforms - Support co-branded marketing campaigns and collaborations with external brands of platform

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Company Intel

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