Native Advertising Manager

Responsibilities

• ROLE & RESPONSIBILITIES
• Find and test new platforms to grow our digital footprint
• Manage day-to-day campaign metrics and optimizations across a variety of platforms and publishers
• Understand and implement tracking through URL parameters
• Analyze data for the full-funnel using our proprietary analytics platform and come up with new test hypotheses
• Stay organized and keep everyone in the loop. You'll work closely across teams and will need to be an excellent communicator and project manager.
• Collaborate with other marketing teams to find ideas and winners from other channels
• Required Skills
• Bachelor's degree
• 3+ years in paid digital marketing channels
• Experience with programmatic advertising
• Proven success buying ads on an auction-style platform (Adwords, Bing, Yahoo, Taboola, Outbrain, Facebook, etc).
• Experience with Excel, ideally advanced formulas and vlookups
• Ability to thrive in a fast-paced, deadline driven environment while handling multiple projects and priorities simultaneously. Flexible and able to pivot quickly when priorities change.
• Can funnel constructive criticism into new ideas
• Curious and always trying to learn
• A passion for digital marketing and the desire to become an expert
• Consistent execution and strong attention to detail
• A visible pattern of impact and success in whatever you've chosen to do in the past
• Excellent interpersonal skills. Strong communication skills, written and oral.
• Stellar project management skills
• If you want to make a real impact every day in an intense, small, fun team environment, send us your resume now!
• Apply Here:
• https://boards.greenhouse.io/lendingtree/jobs/799194

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