Skip to main content
Back to jobs

Senior Associate, E-Commerce

External
hellofresh logoHellofresh · Toronto, Canada
Full-timeOn-site1mo ago
AgileExcelLeadershipSEO
Cover LetterConnect

Prepare for this interview

Elite

AI-generated questions, company research, and talking points tailored to this role


Benefits

Health insurance

Additional Information

Fur-ther details on the team: The Pets Table is the newest addition to the HelloFresh family of brands and is on a mission to reimagine pet food, one bowl at a time. We launched in summer of 2023 but are already one of the fastest growing pet food brands in the US! We believe there's a better way to feed our good boys and girls. A way that gives every pet - the long-haired, the short-legged, and the spotted alike - a seat at the table, with healthy recipes developed with vets and made from wholesome ingredients that humans trust. We're incubated within the HelloFresh Group meaning we have the space to operate as a start up whilst also having the many benefits of being part of a larger organization. We're looking to scale rapidly as an omnichannel brand, to disrupt the pet food industry and to help paw-rents improve their furry family members' well being. This role sits within the Growth Marketing team, reporting to the Associate Director of Business Development, and is a perfect fit for an entrepreneurial E-Commerce expert to support our expansion into the Canadian market via Amazon and Chewy. Highly analytical, organized with the ability to influence and being agile in a fast and ever-changing startup environment, you will contribute to driving our growth with Canadian retail partners while helping with our established US retail business. Let's dig into what this role will be responsible for: Manage the day-to-day operations of Amazon and Chewy in Canada - handling end-to-end setup of all new SKUs, catalog completion, management, merchandising and technical troubleshooting while supporting the US marketplaces as required to drive sales Recommend, set up and track the performance of various promotional levers - from Lightning Deals, Virtual Coupons to Subscribe & Save/Autoship discounts for our Canadian retailers Support on the end-to-end P&L ownership - maintaining strong relationships with Canadian vendor managers/category leads, driving growth and ensuring seamless day to day operations Provide support to the broader The Pets Table Retail team on US online retail and Canadian offline stores as required Execute and optimize Amazon/Chewy advertising campaigns: managing budgets, performing daily keyword harvesting, negative keyword bidding, and manual bid adjustments to hit TACoS targets Be the dedicated expert on the Canadian retail landscape, maintaining a pulse on competitor movements, market trends, developing and uploading high-impact customer-facing content-including PDPs, A+ content, Brand Stores, and ad video/imagery in collaboration with the US Brand team and external partners Build and maintain weekly trackers in Google Sheets that highlight specific SKU-level performance, ad performance (ROAS, CTR, TACoS) and competitive pricing movements to effectively communicate results to leadership Work closely with internal teams across Product and Operations to ensure seamless new product launches in Canada, execute GTM plans and ensure catalog health and inventory levels are optimized for scale Face a steep learning curve and benefit from a significant boost to your professional development by scaling a high-growth pet D2C brand within a global food-tech powerhouse Be empowered and have a strong voice to contribute new ideas for the business All other duties, as assigned Sound like a treat? Here's what we're looking for: A dog person through and through: You understand why pet parents want the best for their pups and can translate that empathy into your daily output on retail platforms-ensuring every touchpoint speaks directly to a paw-rent's needs Excited to be part of our mission of helping pets live a happier, healthier life by changing the way they eat! Experienced in the field: 3+ years of years of direct and hands-on experience managing a brand on Amazon (1P/Vendor Central preferred, 3P/Seller Central a plus). You know your way around the back-end portals and ad platforms with minimal support Expert at eCommerce execution , with 3+ years of a strong understanding of brand management across multiple functions (advertising, demand planning, content creation, listing optimization, and SEO) Detail-obsessed & process-driven: You believe "the devil is in the details." Whether it's double-checking MSRPs or making sure PDPs are live per brand guidelines, you catch the errors others miss and are excited by implementation A strong project manager: You prioritize with ease and can independently juggle multiple tasks to take them to completion with a sense of urgency Analytical and proficient in Excel / Gsheets: You can build business cases, charts and analyze and create clean, actionable reports A clear communicator: You communicate well verbally, in writing, and are a good active listener Creative: You embody a can-do attitude and are willing to roll up your sleeves without being asked and are proactive in finding solutions Entrepreneurial with a focus on ownership: You are driven b


Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at hellofresh? Share your experience

Interested in this role?

Apply on the company's website.

Cover LetterConnect