Associate Manager, Retail Analytics

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COMPANY OVERVIEW Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry. Our portfolio of in-house cultivated and manufactured brands features some of the highest quality, most awarded and most popular cannabis products in America. With dozens of locations nationwide, our owned and operated Sunnyside® dispensaries provide a welcoming, positive, judgement-free place to shop for anyone at any point on their cannabis journey. Founded in 2013, Cresco Labs' mission is to normalize and professionalize cannabis through our passionate employees. As stewards of the cannabis industry, our teams are constantly focused on supporting the needs of our fellow colleagues, consumers, customers, and communities alike. With a focus on Social Equity and Educational Development, our SEEDTM initiative ensures that our company reflects the communities in which we serve, ensuring equal opportunity for all to have the knowledge and resources to work in and own businesses in cannabis. At Cresco Labs, we aim to revolutionize and lead the nation's cannabis industry with a focus on quality and consistency of product, and to bring legitimacy to the industry with the highest level of integrity and professionalism. If you're interested in joining our mission, click the below links to join our team today! MISSION STATEMENT At Cresco, we aim to lead the nation's cannabis industry with a focus on regulatory compliance, product consistency, and customer satisfaction. Our operations bring legitimacy to the cannabis industry by acting with the highest level of integrity, strictly adhering to regulations, and promoting the clinical efficacy of cannabis. As Cresco grows, we will operate with the same level of professionalism and precision in each new market we move in to. JOB SUMMARY Cresco Labs Corporate is seeking a Sr. Data Analyst to support our Retail team s . Within this role, you will be responsible for mining, analyzing , visualizing data and the insights it provides . Through those insights you will s upport Sunnyside's retail initiatives, including analysis of customer purchas e behavior, pric ing, profitability, promotions , loyalty program , and competitive analysis . The role will be highly collaborative, working across all Retail cross-functional teams ( Merchandising, Marketing, Regional Operations , Commercial Strategy, Demand Planning, Finance, and IT t eams .) CORE JOB DUTIES Analyze, mine, and aggregate data from internal and external sources- drawing actional insights to present and visualize findings clearly to cross-functional partners. Build and own cross functional tools/processes that go beyond standard business reporting to optimize decision-making across multiple levels of organization. Establish relationships between retail sales performance and causal factors such as changes in pricing, assortment, and competitive activity. Ability to synthesize and explain results to decision makers on necessary actions Provide pricing analysis and calculate ROI of retail promotions. Make recommendations to merchants such as right breadth, depth, and frequency of promotions. Create and manage reporting analytics for the Loyalty rewards program. Provide guidance to retail marketing on which levers should be pulled for each event goal. Assume the role of data and business expert for retail merchandising, operations, and marketing teams Use creative problem-solving skills to answer nuanced & complex business questions Support development of the forecast budget and develop Monthly customer purchase behavior decompositions in coordination with Demand Planning Team. Act as a liaison and source of truth between the business and BI team, ensuring tableau dashboards are tailored to business reporting needs. Collaborate cross-functionally with other team members to drive various initiatives forward Leverage AI tools and large language models to design automated workflows and agent-based interactions that accelerate routine analysis and surface deeper, more nuanced insights. REQUIRED EXPERIENCE, EDUCATION AND SKILLS 4+ years of experience in consulting, data science, quantitative marketing, merchandising, or a related data-driven field Bachelor's degree in Business, Economics, Operations (or similar) Highly proficient in Microsoft Office, advanced Excel knowledge. Familiarity with relational databases (SQL) and business intelligence tools (i.e., Tableau, Power BI) Ability to understand business operations, processes, and translate data into business insights that "tell a story" or aid decision-making Strong analytical skills with the ability to collect, organize, analyze and communicate data and information with attention to detail and accuracy Experience with sales data analytics strongly preferred Effective time management and prioritization skills. Strong interpersonal & collaboration skills

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