Executive, Biddable

Requirements

• At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Required Skills & Experience:
• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• 0-1 year of experience in digital marketing or a related field.
• A strong, demonstrable interest in biddable media and the digital advertising landscape.
• Basic understanding of biddable platforms and their core mechanisms.
• Strong analytical mindset with good problem-solving skills.
• Excellent organizational and project management skills, with the ability to manage multiple tasks effectively.
• Fluency in spoken and written English, Cantonese, and Mandarin.
• Desired Skills & Experience:
• Familiarity with biddable media or digital advertising platforms.
• Knowledge of WPP Media brands and capabilities.
• Life at WPP Media & Benefits
• WPP Media is an equal opportunity employer and considers applicants

Benefits

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com. Role Summary and Impact WPP Media Hong Kong is seeking an Executive, Biddable to join our Media Management & Delivery team. In this role, you will support the activation and execution of dynamic biddable media campaigns. This is a foundational role where you will gain hands-on experience with major advertising platforms, develop your analytical skills by working with campaign data, and collaborate with a team of experienced professionals. You will be instrumental in supporting the delivery of high-value, innovative solutions for our clients. Core Responsibilities: Campaign Execution: Assist in the implementation and optimization of biddable media campaigns across key platforms (e.g., Google Ads, Meta platforms, Amazon), ensuring adherence to client objectives and KPIs. Data Analysis & Reporting: Support the team in data collection, organization, and analysis to track campaign performance. Assist in the preparation of regular performance reports, highlighting key insights and recommendations. Campaign Optimization: Contribute to campaign optimization efforts by analyzing data, identifying trends, and proposing actionable recommendations to improve effectiveness. Platform Expertise: Develop and maintain a strong understanding of major biddable platforms, their functionalities, and industry best practices. Process Compliance: Ensure adherence to all finance processes, WPP Media policies, and operational procedures. Client Support: Assist in client communication, providing updates, and addressing inquiries in a professional and timely manner. Team Collaboration: Work effectively with other teams (e.g. analytics, strategy, clients) to support the delivery of integrated solutions for clients and actively contribute to team discussions and knowledge sharing.

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