Performance Strategist I

Responsibilities

• Launch new campaigns and ensure they are set up for success, flagging any non-standard pitfalls
• Upload new creative units to the platform to improve our Advertisers performance, escalating any issues in the process (this may involve reviewing for any explicit content)
• Identify, triage and escalate issues to management and internal teams
• Apply edits to campaigns or creatives at the request of our Account Management group and/or clients to improve customer performance
• Be proactive with knowledge sharing - provide regular updates in internal team meetings
• Perform various audits to ensure all of our campaigns are set up for success
• Respond to alerts designed to flag issues with campaigns or creatives
• Implement our best practice in all areas to ensure successful campaigns (You will be working with a diverse range of customers such as gaming, e-commerce, social and gambling apps)
• Communicate directly with our Account management team and/or clients to clarify requests
• Provide potential time-shifting, weekend and holiday coverage where needed in accordance with regulations
• Identify areas of process improvement and development of best practice

Requirements

• Strong attention to detail and organization
• Ability to prioritize effectively
• Native Mandarin speaker
• Fluent written and spoken English for global team and customer collaboration
• Competent Microsoft Excel skills
• Incident and Escalations Management Experience
• Commercial Support, Customer Engagement Experience
• Bachelor's degree or equivalent work experience
• Nice to have: 1+ years working experience in a customer support role
• Location: Beijing This role is eligible for full-time work onsite at our Beijing hub. We require our team members to be onsite 2-3 days a week.
• Travel Expectations:

Benefits

Additional Information

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand. Liftoff's solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence. About this role / team: As a Performance Strategist 1, you will be responsible for the execution of post sale campaign set ups and creative upload. This role will work closely with our global Account Management team and supporting clients across all regions. This will require you to have a strong understanding of Liftoff's internal tools and customer objectives. You will be part of Liftoff's Operations team focused on delivering performance for our customers.

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