E-Commerce Executive

Responsibilities

• Manage daily operations of the company's e-commerce platforms (e.g. Shopify), ensuring smooth functionality and user experience
• Plan and execute online campaigns, including promotions, pricing strategies, and content updates
• Optimise website performance through data-driven merchandising to improve traffic, conversion rates, and sales
• Maintain accurate website content, including product listings, company information, and policies
• Execute digital marketing campaigns across channels such as email marketing and paid advertising
• Develop and implement customer engagement strategies, including automated journeys and promotional campaigns
• Monitor and optimise campaign performance through data analysis, testing, and continuous improvements
• Manage online sales channels, including campaign setups, product visibility, and promotional activations
• Analyse performance metrics and generate insights to improve ROI and campaign effectiveness
• Develop and manage content strategies to drive brand awareness and customer engagement
• Coordinate with external vendors and partners to ensure smooth execution of campaigns
• Handle customer enquiries and support overall online shopping experience
• Support operations during peak periods when required
• Identify and implement process improvements and workflow automation
• Track and report performance across all digital channels

Requirements

• Diploma or Degree in Marketing, Business, E-Commerce, or a related field
• 2-4 years of relevant experience in e-commerce and digital marketing
• Hands-on experience managing Shopify or similar e-commerce platforms
• Strong understanding of website management, campaign execution, and performance optimisation
• Analytical, detail-oriented, and results-driven
• Ability to manage multiple tasks in a fast-paced environment
• Experience in email marketing and marketing automation tools
• Basic knowledge of HTML/CSS or Shopify Liquid
• Experience with data analysis or workflow automation tools
• Familiarity with content creation tools or AI-driven solutions

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