CRM Manager, Core Banking

Responsibilities

• Lead the strategy and planning of areas of Core banking, including sizing of opportunities and stakeholder alignment
• Execute customer lifecycle CRM journeys across multiple touch points
• Interpreting data insights into actionable opportunities
• Work across the full Monzo suite of products to ensure we're targeting the correct moments in a users lifecycle with the right products and features
• Be the overseer of always on communications across all CRM products
• Create and embed processes and ways of working with the wider CRM team and data analysts
• Work closely with team members to collaborate and help deliver a range of campaigns across multiple channels
• Monitor campaign performance and ensure campaigns are executed safely
• Campaign QA (helping to check through set up thoroughly as a second pair of eyes before launch)
• Collaborate with other CRM Managers in developing effective segmentation strategies to target relevant audiences for each campaign
• Deliver campaigns with a test and learn data driven approach
• Owning existing processes and always-on campaigns within the team, and keeping these documented and up to date
• You should apply if...
• Hands on experience in taking a campaign from data signal, scoping, planning, approval, build, test, analysis and roll-out.
• Hands on experience in CRM, with a proven track record of designing and implementing successful campaigns and automated journeys
• You have experience using a CRM platform for delivery (Braze, ideally)
• Fintech or Financial Services experience
• Strong analytical skills with the ability to interpret data, generate hypotheses, and inform strategic decisions, Looker experience is an advantage
• Demonstrated experience working with product teams across various areas, ensuring strategic alignment and customer-centric initiatives
• Excellent organisational and time management skills, with a keen eye for detail and ability to manage multiple priorities
• Ability to organise priorities with stakeholders effectively
• A collaborative approach, working with all relevant stakeholders to deliver an end result that is right for the customer
• A problem solving mind, being able to solve potential problems or suggest alternative ways to achieve the desired outcome
• 🙌What's in it for you
• 💰 £68,000 - £88,000, Incentive Awards tied to your performance + Benefits
• 📍 This role will be based out of our London office, with a hybrid of office and home based working OR remotely within the UK
• ⏰ We offer flexible working hours and trust you to work enough hours to do your job well, and at times that suit you and your team.
• 📚 £1,000 learning budget each year to use on books, training courses and conferences.
• 🏡 We will set you up to work from home; all employees are given Macbooks and for fully remote workers we will provide extra support for your work-from-home setup.
• ➕ Plus lots more! Read our full list of benefits .
• 🌈 Application journey key steps
• Introduction call with a member of the hiring team (30 minutes)
• Initial call with the hiring manager (30 minutes)
• A role specific and behavioural interview (x2 45 minutes)
• This process should take around 3-4 weeks - you

Benefits

Additional Information

🚀 We're on a mission to make money work for everyone. We're waving goodbye to the complicated and confusing ways of traditional banking. After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts , accounts for 16-17 year olds , a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save , invest and combine their pensions with us. With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers! We're not about selling products - we want to solve problems and change lives through Monzo ❤️ 📍London (UK) or Remote (UK) | 💰 £68,000 - £88,000, Incentive Awards tied to your performance + Benefits | Hear from the team ✨ This is a 12 month fixed term contract, covering maternity leave. We are looking for a CRM Manager to help us deliver CRM campaigns to support our Core banking and Accounts growth areas. The ideal candidate will have a strong understanding of customer engagement and retention with previous experience launching targeted, data-driven campaigns across multiple channels, including email, push notifications and in-app.

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