Senior Specialist, Affiliate Marketing

Requirements

• 5+ years of experience in affiliate marketing, performance marketing, partnership marketing, or a related growth marketing function.
• Demonstrated experience owning channel-level performance metrics, including revenue, CAC, ROAS, or similar commercial KPIs.
• Experience managing affiliate programs through platforms such as Impact and Awin.
• Strong analytical skills and experience using business intelligence and reporting tools to gather data to drive business decisions and optimize performance.
• Experience building forecasts, managing budgets, and evaluating marketing investments.
• Excellent communication, negotiation, and relationship management skills.
• Highly organized self-starter with the ability to operate independently and manage multiple priorities in a fast-paced environment.
• Experience within a direct-to-consumer, subscription, consumer technology, or health and wellness business.
• Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

Additional Information

At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable technology and personalized insights help members improve recovery, sleep, training, and overall health. We are seeking a Senior Specialist, Affiliate Marketing to own and scale WHOOP's affiliate marketing channel. This role will be responsible for driving commercial outcomes across the affiliate program, including revenue growth, customer acquisition efficiency, and return on ad spend (ROAS). The ideal candidate is a results-oriented performance marketer who thrives in an ownership-driven environment, can operate independently, and has a proven track record of building and optimizing revenue-generating affiliate partnerships. As a key member of the Growth Marketing team, you will develop and execute global affiliate growth strategies, manage partner relationships, forecast channel performance, own budget allocation, and deliver against ambitious revenue targets. You will collaborate cross-functionally with Marketing, Analytics, Finance, Creative, and Partnerships teams to maximize the impact of the affiliate channel as a meaningful driver of business growth.

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