Digital Marketing Specialist
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About the role
Position Overview: - Plan yearly marketing budget. - Plan, create, and execute an SEO and SEM strategy. - Manage and create social media content and postings. - Plan and organize events with various stakeholders. - Monthly meeting with partners and stakeholders to present campaign plans, campaign performance, social media management, and proposal to improve digital results; assess against goals (KPI and ROI). - Set up conversion and event tracking on the website and across various digital platforms. - Manage buyer personas for targeted marketing. - Stay up-to-date with the latest SEO, SEM, and digital marketing trends and best practices. Required Skills and Experience: - A Diploma holder/ Degree holder, preferably in Marketing, IT or Engineering discipline. - At least 2-3 years of digital marketing experience, using tools such as Semrush, GA4. - Familiar with Adobe commerce cloud platform, Adobe Creative Clouds suite. - Must have experience in CRM and marketing automation software such as Hubspot, Dotdigital or Salesforce. - Experience with A/B testing and other testing metrics. - Must be organized, attention to details, and able to work in a fast paced environment. - Ability to collaborate and work in a team, but is also a self-starter. Highlights and Benefits of the Position: - Generous compensation package to include quarterly incentive schemes and annual profit sharing - Medical and dental benefits - Relevant training and invaluable experience. This is a unique opportunity to expand your career and enhance your resume. Paid relevant training is provided to employees to ensure full success. - Free parking - Work for a company that cares about you. We would not be successful without our valued employees which is why we invest in our employees' personal well-being and professional growth. - Hours: 8:00 a.m. - 5:30 p.m. (5 days a week)
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Company Intel
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