Marketing Events Manager
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About the role
Fleet managers and truck drivers are the experts in their own lives. They know the challenges, the workarounds, the pain points that keep them up at night. Our job is to listen, learn, and build products that truly serve them. As our Marketing Events Manager, you'll be the bridge between our customers' daily reality and what we build at AtoB. You'll own the strategy and execution of AtoB's community across multiple channels, from in-person events to digital forums, social media to educational content. This role is about understanding our customers deeply enough to create spaces where they can connect with each other, share wisdom, and find real value. You'll work closely with marketing, product, and customer success to ensure customer insights shape everything we do. Your success will be measured by engagement, yes, but more importantly by whether our community members feel heard, supported, and empowered. This is a player/coach role. You'll build programs from scratch, create content yourself, and shape the long-term community strategy. If you're energized by rolling up your sleeves and testing new approaches in a fast-moving environment, this is for you.
Responsibilities
- Build AtoB's community strategy from the ground up, defining what community means for fleet managers, drivers, and logistics professionals and how we show up for them
- Create and manage community programs including educational content series, peer-to-peer forums, customer advisory boards, and recognition programs that celebrate our customers' expertise
- Design and execute in-person and virtual events (conferences, dinners, roundtables, workshops) that bring customers together and strengthen their connection to AtoB
- Own community channels (social media, online forums, messaging groups) and drive consistent, authentic engagement that reflects our customers' voices
- Surface insights from community conversations to marketing, product, and leadership teams, translating qualitative feedback into actionable themes and opportunities
- Develop content (blog posts, case studies, social posts, video interviews) that educates our customer base and showcases the real people behind the trucks
- Partner with customer success and sales to identify community champions, advocates, and power users who can help shape and amplify our community efforts
- Track community health metrics (engagement rates, sentiment, growth, retention) and iterate on programs based on what's working and what customers are telling you
Requirements
- 4-6 years of experience in community management, customer marketing, or similar customer-facing roles (B2B experience is a strong plus)
- Demonstrated ability to build community programs from zero to one, ideally in a fast-growth startup or scrappy environment where you owned outcomes end-to-end
- Deep empathy for customers and genuine curiosity about their world. You ask questions, you listen more than you talk, and you can translate insights into action.
- Strong content creation
Benefits
Additional Information
Our mission The trucking and logistics industry provides the backbone of the economy. But the payments infrastructure on which it runs is broken. For the hard-working men and women of this sector, the existing suite of payment tools is outdated, difficult to use, prone to fraud, and saddled with shady fee structures. The incumbent players in this space often overlook the economic and practical needs of this user base. We're changing that. AtoB is building Stripe for Transportation - modernizing the payments infrastructure for trucking and logistics. Supply chains rely on the timely movement of capital to function efficiently. Our end game is a world in which that capital movement occurs fairly, smoothly, and without delay. As we pursue that end game, we aim to center our customers in every way - offering them world-class customer experience and building products that work with and around the unique constraints of their daily lives. We build for fleet managers in the office and drivers on the road. We strive for products that are efficient, satisfying, and useful. Our customers enable our modern economy - they deserve it . Our history and background Our founding team has backgrounds in payments, working on autonomous vehicles at Cruise Automation, leading ops and growth for Uber, and building apps that were featured on the Apple app store. We have staff and senior engineers from Google, Uber, Meta, Shopify, Stripe, Chime, and other leading technology companies. We have raised $125 million+ from investors such as General Catalyst, Elad Gil, Bloomberg Beta, Y Combinator, XYZ; founders and CEOs of companies such as Google (Eric Schmidt), Salesforce (Marc Benioff), Coinbase (Brian Armstrong), DoorDash (Tony Xu), Instacart, Gusto; strategic investors like Mastercard, Flexport and Samsara. We were named to Forbes annual Next Billion-Dollar Startup List , and have just recently been selected to join the World Economic Forum as a Global Innovator.
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