Account Manager

Responsibilities

• Education Required:
• Bachelor's degree in marketing, digital social media or related.
• Experience Required:
• Two (2) years of experience as an Account Manager or related.
• Special Skills Required:
• Must have work experience in each of the following:
• Use DSPs and paid media platforms such as MediaGo DSP, Taboola, Outbrain, and similar performance-driven platforms to manage and optimize the end-to-end lifecycle of programmatic digital advertising campaigns across global markets, including creative review, A/B testing, budget configuration, pacing and delivery monitoring, and KPI-driven optimization, supported by campaign performance, market, and competitive analysis using Excel (advanced formulas, pivot tables), Tableau, internal dashboards, and third-party tools such as Adbeat, applying methodologies such as funnel and cohort analysis, learning-phase assessment, budget reallocation modeling, and bid-strategy testing (e.g., target CPA-based optimization);
• Serve as the primary client-facing point of contact for assigned advertiser accounts by advising on pixel and conversion tracking setup, troubleshooting data discrepancies, supporting billing and invoicing inquiries, and preparing performance reports and strategic insights for client review meetings and quarterly business reviews (QBRs);
• Contribute to vertical-specific growth planning and execution, with a focus on lead generation advertising, including finance and related regulated verticals, by conducting market assessment and competitive research, defining performance benchmarks, and developing market expansion and budget scaling frameworks to support revenue growth and long-term advertiser retention;
• Collaborate cross-functionally with product, data, and engineering teams to support the refinement of campaign optimization tools and automated bidding strategies, contributing performance insights, testing results, and advertiser feedback related to Target CPA, budget automation, and algorithmic bidding enhancements.
• Salary Range:
• $106,662 to $128,860
• Apply:
• Send cover letter and resume to baiduusahr@baidu.com with job code 410 in the subject line.

Additional Information

Name of Employer: Baidu USA LLC Job Title : Account Manager Location: 883 N Shoreline Blvd., Ste. C100, Mountain View, CA 94043

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