Social Media Content Executive (Pharmica)
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Pharmica · Wc1x8hbPrepare for this interview
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About the role
At Pharmica, we're shaking up the healthcare industry, making treatment smarter, faster, and more accessible through innovative digital solutions. As one of the UK's leading online pharmacies, we combine cutting-edge technology with compelling content to educate, engage, and empower our audience. Now, we are looking for a creative and driven Social Media Content Executive to join our vibrant team and take ownership of Pharmica's digital content strategy and social media presence. This is not just another social media role. You will be the face of Pharmica's social media channels, creating and delivering daily content that educates, entertains, and builds our community. From planning and filming to editing and posting, you'll own the full content lifecycle and be comfortable stepping in front of the camera to bring our brand to life. You'll be the creative force behind our social media growth by crafting scroll-stopping videos, developing content calendars, and driving a consistent daily posting schedule across Instagram, TikTok, Facebook, and YouTube. Working alongside our brilliant Digital Marketing Team, you'll help position Pharmica as a trusted, engaging voice in digital healthcare.
Responsibilities
- Be the on-screen face of Pharmica's social media content, confidently presenting to camera across a variety of formats
- Plan, film, edit, and publish daily content across all social media platforms
- Develop and maintain a content calendar to ensure a consistent and engaging posting schedule
- Create engaging video content, including short-form videos, reels, animations, behind-the-scenes footage, educational pieces, and trending formats
- Lead and grow our social media presence, experiment with new formats, engage audiences, and optimise strategies to boost reach
- Collaborate with UGC creators and influencers to supplement our content strategy with authentic, community-driven content
- Use data-driven insights to refine and enhance content strategies for maximum engagement
- Manage PR initiatives, press releases, and media outreach to elevate our brand visibility
- Work alongside the Digital Marketing Team to craft promotional campaigns
- Monitor campaign performance, using analytics to inform and improve future content strategies
Requirements
- A confident, camera-ready personality who is comfortable being the face of a brand on social media
- Creative storyteller who is passionate about social media trends, video content, and brand building
- Strong video production skills and be able to plan, shoot, and edit content independently using tools such as Adobe Premiere Pro, Canva, CapCut, or equivalent
- Proven ability to maintain a high-volume, consistent posting schedule across multiple platforms
- Strong understanding of digital marketing metrics and ability to interpret data for strategic decisions
- Experience working with UGC creators and managing influencer partnerships is a plus
- Excellent communication skills and attention to detail
- Bonus Points If You Have
- Experience in health, wellness, or pharmaceutical content marketing
- Knowledge of SEO, paid advertising, or e-commerce platforms
- Previous experience working in a fast-paced agency or startup environment
- An existing portfolio of on-camera social media content
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