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Brand Marketing Manager

External
togetherwork logoTogetherwork · Marketing
Full-timeOn-site1w ago
LeanRouting
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Responsibilities

  • Creative Operations
  • Own end-to-end creative workflow management, including intake, routing, prioritization, and delivery across all brands in the portfolio
  • Keep projects moving and stakeholders informed across multiple concurrent workstreams
  • Manage relationships with external creative partners, freelancers, and agencies-briefing, reviewing, and integrating their work into the broader portfolio workflow
  • Build and maintain systems that others can run, not just complete tasks yourself
  • Brand Strategy Execution
  • Translate brand strategy into day-to-day creative execution across campaigns, product launches, and partner materials for sub-brands
  • Build, maintain, and continuously improve the Canva and AI-assisted design template library so teams can self-serve on-brand assets
  • Identify opportunities to standardize and scale creative output across the portfolio
  • Brand Governance & Quality
  • Serve as the first line of quality review on brand outputs-enforce guidelines, flag deviations, and maintain a living brand standards resource for the broader team
  • Assess whether assets are on-brand and articulate clearly why or why not
  • Protect creative quality without slowing down delivery
  • Cross-Functional Partnership
  • Work closely with Marketing, Product, and Growth teams to understand creative needs, manage timelines, and ensure cohesive brand touchpoints
  • Maintain clear communication with stakeholders on project status and priorities
  • Triage requests gracefully and manage expectations across the organization
  • AI-Enabled & Data-Driven Ways of Working
  • Leverage AI tools (including Canva AI, ChatGPT, Claude, and others) to accelerate creative and content production workflows
  • Continuously build AI literacy and apply AI-enabled practices as part of day-to-day work
  • Identify opportunities to streamline workflows and scale high-quality output with a lean team
  • Contribute to a culture of continuous improvement across the Brand & Communications team

Requirements

  • 7+ years of experience in brand management, creative operations, marketing, or a related discipline
  • Demonstrated experience managing creative workflows across multiple brands or product lines simultaneously
  • Hands-on proficiency with Canva at an advanced or team-admin level, including building and governing shared template libraries
  • Comfort using AI tools to accelerate creative and content production workflows
  • Strong project management instincts-able to run multiple workstreams and keep stakeholders aligned without heavy oversight
  • A sharp brand eye, able to assess whether an asset is on-brand and articulate clearly why or why not
  • Takes ownership and follows through without being asked
  • Builds trust through consistency and quality across every deliverable
  • Comfortable managing multiple priorities in a fast-paced, high-volume environment
  • Thrives in a collaborative, team-oriented culture
  • Comfortable with camera-on meetings and stakeholder-facing communication
  • Organized, process-oriented, and execution-focused with strong attention to detail
  • Excellent written and oral communication skills, including clear briefs, tight copy, and persuasive stakeholder updates
  • Proficient with Windows, Microsoft Office, Canva, and project management tools
  • Why This Role:
  • Own the creative systems and brand standards that power 25+ software brands across Togetherwork's growing portfolio
  • Work at the intersection of brand strategy, creative operations, and AI-enabled workflows in a fast-paced, multi-brand environment
  • Operate in an AI-forward environment with access to modern tools that amplify your output and creative impact
  • Contribute directly to measurable outcomes-brand consistency, creative quality, and operational efficiency-that matter to the business
  • The Company offers a comprehensive employee benefits program, including:
  • Medical, dental, and vision insurance options
  • 100% Employer paid short/long term disability
  • Basic Life
  • 401(k) option with 100% company match up to 4%
  • Non-Exempt employees have a generous accrual policy
  • 10 sick days annually
  • 10 company paid holidays
  • 6 weeks paid parental leave
  • Inclusion and Diversity: Togetherwork is an Equal Employment Opportunity Employer. We are a company where diverse backgrounds, experiences and viewpoints are valued. Togetherwork does not make hiring or employment decisions on the basis of race, color, re

Benefits

Dental insuranceVision insurance401(k)Parental leave

Additional Information

Brand Marketing Manager - Austin, TX Hybrid We are looking for a Brand Marketing Manager to serve as the operational backbone of our Brand & Communications team within our Marketing organization. This role is responsible for owning creative operations, brand consistency, and the systems and workflows that enable a lean team to deliver high-quality output across a portfolio of 25+ vertical software brands. The Brand Manager partners closely with Marketing, Product, and Growth teams to ensure every brand touchpoint feels cohesive-scaling creative output through smart processes and AI-assisted tools.


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