Manager, Commercial Excellence

Benefits

Additional Information

Role Summary The Commercial Business Manager plays a pivotal role in driving commercial excellence and Go-To-Market (GTM) effectiveness across Pediatric and Adult Vaccines portfolios. The role partners closely with Sales, Marketing, and cross-functional teams to translate insights into action, optimize field force deployment, and enable data-driven decision-making, productivity, and business growth. Key Responsibility Areas 1. GTM Insights & Analytics Drive advanced analytics to shape GTM strategy and improve in-market execution. - Generate actionable insights across: o HCP segmentation and prioritization o Field force (FF) productivity and effectiveness o Specialty focus and call planning o Geographic coverage optimization - Develop insights on government and key account business, including productivity, effort allocation, and opportunity mapping - Build predictive and forward-looking analytics to enhance business planning and forecasting accuracy - Deliver monthly dashboards and performance narratives to enable leadership decision-making - Leverage AI and advanced analytics tools to accelerate insight generation and visualization 2. Commercial Team Partnering & Influence Act as a strategic partner to commercial teams to drive optimal execution and outcomes. - Partner with Sales & Marketing to optimize deployment of field resources and GTM strategies - Influence sales leadership (DHMs, RHMs, NSM) through data-backed recommendations on productivity and operational effectiveness - Translate GTM insights into clear, actionable interventions for field teams - Enable alignment across Sales, Marketing, Medical, and Institutional teams to maximize impact - Support institutional and corporate business growth through collaboration with key account teams 3. Business Operations & Market Enablement Ensure efficient and scalable commercial operations with a focus on outcomes rather than processes. - Drive end-to-end coordination of commercial operations, ensuring seamless execution across distribution, supply chain, and finance - Strengthen distributor partnerships and channel effectiveness, including stock availability, loyalty initiatives, and customer experience - Enable market intelligence systems to capture field insights and competitive intelligence, translating them into strategic actions - Enhance sales campaign effectiveness by evaluating outcomes and recommending improvements in planning, coverage, and execution - Support availability and supply alignment through close coordination with CFA, supply chain, and finance teams 4. Advanced Analytics & Performance Management Enable superior business performance through integrated and insight-led analytics. - Build and manage business performance dashboards spanning sales, coverage, call effectiveness, and engagement metrics - Drive sales force effectiveness (SFE) metrics including call averages, reach, and productivity indicators - Develop omnichannel analytics to enhance HCP experience and marketing effectiveness - Analyze secondary market data to generate customized, decision-oriented insights - Continuously refine analytics frameworks to move from reporting to insight generation and foresight 5. Technology & Digital Enablement Leverage technology and AI to enhance speed, quality, and impact of commercial insights. - Drive adoption and optimization of digital platforms (iTrack, iDrive, Channel Pay, etc.) - Identify and implement technology solutions to improve data accessibility and decision-making - Embed AI-led analytics and dashboarding to accelerate insight generation and business responsiveness - Champion digital innovation to enable next-gen commercial excellence capabilities 6. Compliance & Governance Ensure all commercial activities adhere to Pfizer's governance and regulatory standards. - Oversee compliance for commercial initiatives in alignment with Pfizer policies, Legal, Finance, and Compliance requirements - Manage processes related to: o MAPP approvals and HCP engagements o Use of approved promotional materials o Distributor agreements and governance o Incentive and project compliance - Ensure strict adherence to ethical, regulatory, and corporate governance standards 7. Stakeholder Management Build strong partnerships across internal and external ecosystems to drive business outcomes. - Collaborate with internal stakeholders including: o Sales Leadership, Marketing, Medical, Finance, Supply Chain, and Compliance - Engage external stakeholders such as: o Distributors, healthcare institutions, and key accounts - Act as a key integrator across functions, driving alignment and execution excellence Qualifications & Experience - Graduate in Sciences/Pharmacy or relevant discipline; MBA or equivalent is advantageous - Experience in Pharma/Healthcare industry with exposure to commercial analytics, SFE or consulting preferred Critical Skills & Capabilities - Strong analytical and problem-solving mindset with ability to derive insights from complex

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at Pfizer? Share your experience