Senior Project Director, Nordics & Benelux

Responsibilities

• Governance and structure
• Creates a strong governance model for the media practice across Nordics & Benelux.
• Incorporates the growth community and practice leadership into the governance structure
• Recommends and decides the overall strategic priorities for the media practice together with CEO dentsu Denmark
• Aligns strategic priorities to the global media++ strategy with market break-down.
• Creates a partner program with key media partners
• Acts as orchestrator and point of contact for international and cross-market pitches with media/media++
• Drives local succession planning within the media practice, together with Market CEOs and HR
• Structures and drives knowledge sharing across the cluster
• Strategic partnership
• Drives the practice community forward in a collaborative way, aligned to the goals that have been set
• Shares and cascades global and cluster information
• Shares and deploys Global Craft and other practice-relevant training to ensure participation in support of the brand proposition
• Projects and commercials
• Owns and drives 2-3 strategic projects across the cluster

Requirements

• 5+ years of media agency experience with real depth within client management and digital understanding
• Experience with multi-market clients or projects is beneficial
• A track record of owning a project end-to-end - not just feeding into someone else's.
• Experience with multiple stakeholders - maybe across markets
• Comfortable with the main commercial dynamics - P&L, billable hours and client commercials - in a professional services or media/agency context
• Fluent Danish and English, written and spoken
• Background in media, advertising, communications, digital agency or another creative-services business
• Hands-on with PowerPoint and project management tools
• What success looks like
• In the first year, success means the practice is running to a clear governance model and delivering measurable results across the markets. Concretely:
• Within three months, a governance model for the media practice is agreed and operating across Nordics & Benelux.
• Strategic priorities are set with the CEO and aligned to the global media++ strategy, with a clear market break-down.
• 2-3 strategic cross-cluster projects are underway, each with named owners, milestones and success metrics.
• Within twelve months, measurable revenue growth and efficiency gains are delivered across the markets.
• A partner program with key media partners is live and adding value.
• Competitiveness visibly improves through stronger pitches and better client outcomes.
• Knowledge sharing and succession planning run to a steady cadence, with clear, regular reporting to the media lead and Market CEOs.
• How you show up
• You like being close to the business and people within - not adjacent to it
• You drive the agenda. Hands-on, but you keep your head up and look ahead
• Ambiguity doesn't spook you. You take strategy and turn it into concrete plans with owners and dates
• You measure your work by what changed in the business - revenue, cost, competitiveness - not by hours logged
• You take real ownership of the agendas you carry
• You're trusted by leaders to deliver tough feedback and bring genuine strategic insight
• You shape the agenda - you don't wait for it to land in your inbox
• You're curious about AI and lean into it
• Who you'll work with
• Denmark CEO & media lead Nordics & Benelux and Exec team.
• Cluster leadership
• Media practice leads in each market
• Senior specialists from each market
• About Dentsu
• Joining dentsu is an opportunity to produce career-defining work. Along the way, you will team up with inspiring colleagues and encounter a rich variety of clients, cultures, and experiences.
• We help clients to win, keep, and grow their best customers and achieve meaningful progress for their businesses with the best-in-class services and solutions in media, CXM, and creative. For more information, please visit www.dentsu.com .
• Diversity and Inclusion
• At dentsu we believe i

Additional Information

Job Description: Senior Project Director, Nordics & Benelux The role at a glance This role is crucial within the media practice across Nordics & Benelux. You will help develop, initiate, implement and follow up on strategically important projects across the markets. The aim is twofold: 1) drive additional revenue and increase efficiency, 2) increase competitiveness across all markets. As this is a multi-market role it is expected to be able to read the signals in the organisation, act on both internal and external insight, and bring focus areas forward for sign-off rather than waiting to be told what is important. Priorities are agreed with the CEO of dentsu Denmark & the media practice lead.

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