Senior Marketing Product Manager, Biologics

About the role

ABOUT ENOVIS™ Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company's extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit www.enovis.com .

Responsibilities

• At Enovis™ we pay attention to the details. We embrace collaboration with our partners and patients, and take pride in the pursuit of scientific excellence - with the goal of transforming medical technology as we know it.
• Because that's how we change the lives of patients for the better. And that's how we create better together. Why work at Enovis? See for yourself .
• As a key member of the Marketing team you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
• Job Title :
• Senior Product Manager, Biologics
• Reports To :
• Sr. Director, Marketing - Upstream & Emerging Technology
• Location:
• Remote
• Business Unit Description :
• Foot and Ankle
• High-Level Position Summary :
• Key Responsibilities : The following are the primary duties and responsibilities of this role. Other related duties may be assigned to meet the business need.
• Downstream Marketing Strategy
• Lead downstream strategy development and execution for the Foot and Ankle Biologics portfolio
• Develop targeting, positioning, claims, messaging, and sales tools
• Lead commercial launch strategy, tactics, and execution
• Develop and execute pricing strategies
• Know marketing communication channels and how to effectively utilize them
• Work closely with marketing communications to develop messaging strategies and omni-channel campaigns
• Develop deep clinical and technical knowledge for assigned product lines
• Develop and communicate objectives for clinical studies and testing to support claims and messaging
• Present frequently to senior leadership team
• Upstream Marketing Strategy
• Develop, maintain, and lead the long-term Foot and Ankle Biologics portfolio strategy
• Manage the full product lifecycle, from opportunity identification and strategic partnerships to launch execution and lifecycle management
• Own the voice of the customer (VOC) process to identify unmet clinical and market needs
• Identify business development opportunities and lead integration activities
• Present portfolio strategies, business cases, and project updates to senior leadership
• Partner with R&D, clinical, regulatory, quality, and operations teams throughout the new product introduction process
• Drive stage-gate activities, while partnering with PMO to garner cross-functional support
• Medical Education
• Partner with medical education to create events and agendas
• Lead surgeon training for assigned product lines
• Present product features, benefits, and surgical techniques to surgeon customers
• Analytics, Forecasting & Performance Management
• Analyze sales and market data to assess product performance and identify opportunities to accelerate growth
• Develop and track KPIs
• Work closely with demand planning to develop forecasts for assigned product lines
• Support the field inventory team to optimize inventory usage
• Sales Enablement & Field Engagement
• Work closely with sales training / sales enablement to set training strategy for the product or portfolio
• Provide responsive sales support
• Communicate frequently with top sellers to understand needs and opportunities
• Partner with distributors to identify targets and assist in selling activities
• Minimum Basic Qualifications :
• To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
• Bachelor's degree
• 4+ years of Orthopedic Biologics marketing or sales experience
• Ability to travel up to 50% of the time
• Work environment | Physical demands:
• Ability to sit and stand for long periods of time
• Ability to work in an office and manufacturing environment as required
• Desired Characteristics :
• Proven ability to ma

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