Copywriter - Aramark Student Nutrition

Requirements

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• 5+ years of copywriting and relevant professional experience in marketing/brand communications (preferably business-to-business) and knowledge management.
• Well versed in Microsoft Office and Adobe Creative Suite (proficiency in InDesign).
• Experience or working knowledge of the Student Nutrition (K-12) industry
• Previous agency experience.
• Keynote presentation and animation function skills,
• Writing samples will be required.
• Bachelor?s degree from an accredited college or university,

Additional Information

Job Description Job Description Aramark Student Nutrition provides food and nutrition services to over 350 school districts in the U.S. It offers public and private education institutions a variety of dining options including breakfast and lunch programs, after-school snacks, catering, nutrition education and retail operations. We partner with schools to create culinary experiences that propel students to success. Our goal is to provide healthy, nutritional meals with a stellar dining experience for our communities. For more information on Aramark's Student Nutrition food service programs, please visit Aramark Student Nutrition . This role is a key member of both Aramark?s Student Nutrition line of business and the Business Resource Center (BRC), Aramark?s in-house agency focused on the development and delivery of high-quality sales deliverables aligned with efforts to drive growth through retaining existing and winning new business. This includes managing the strategic and tactical elements of the writing process and managing multiple client writing opportunities, primarily for proposals and presentation materials to drive growth, win new business, and retain current client base. This proposal writer will be an integral part of the sales team, assisting in the development of proposal and presentation documents, content strategy, and final delivery. He/she will gain a detailed understanding of the client from sales, operations leadership, and SMEs to ensure alignment with our internal strategic selling process. This includes identification of buying influences, win-results, needs, gaps, and strategic goals, and supports the integration into our proposal strategy to curate those needs into a meaningful and impactful proposal. This role requires strong writing skills, along with the ability to interpret the Aramark brand and solutions, to transform internal content into externally persuasive messaging for sales materials. Prior experience in the Student Nutrition Industry is highly desired. If you have a passion for storytelling and communicating brand differentiators in an engaging and impactful manner and enjoy working in a fast-paced environment, this position is for you. Job Responsibilities ? Deliver effective content development, particularly for Executive Summaries for RFP (Request for Proposal) submissions with the ability to translate business priorities into personalized content that aligns with the client?s mission, vision, and goals. Ability to clearly position our value proposition to our clients, incorporate key outcomes and critical market differentiators in a consistent and impactful manner in all deliverables. Develop a deep understanding of Aramark?s Student Nutrition LOB solutions for Student Nutrition to effectively communicate how our solutions are applicable to solving client needs and industry challenges. Help support the development of case study highlights and outcomes, and the creation of supporting proposal and presentation content. Develop and maintain a subject matter expert network throughout the organization to ensure documents and content management system are relevant, accurate, and effective. Maintain a productive partnership and collaborative relationship with the BRC (Business Resource Center), our internal agency for boilerplate content, graphic design, and proposal management. Ensure copy is consistent, professional, and meaningful throughout all submissions. The ideal candidate will have the following professional experience and skills Excellent writing skills with the demonstrated ability to write with authority and quickly understand, absorb, and shape large volumes of content for targeted, effective, and persuasive messaging. The ability to think creatively and approach communications from new angles, to differentiate Aramark programs, and the highlight the value of a partnership. Strong design sensibility that enables collaboration with graphic designers, to ensure copy and design work together for compelling messaging and clear communication of the sales value proposition. Excellent organizational skills and attention to detail, including the ability to manage multiple projects and priorities, while working under pressure to meet strict deadlines. Customer orientation and client relationship management are required, including the ability to collaborate with a broad range of business colleagues and constituents. Proofing and other quality-control capabilities.

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