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Digital Media Marketing Executive

External
TECH PAY SOLUTIONS PTE. LTD. logoTech Pay · Singapore
S$43K–S$50K/yrFull-timeUnknownToday
Adobe PhotoshopCopywritingGenerative AIGoogle AdsSEO
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Responsibilities

  • Campaign Management : Plan and execute integrated digital campaigns across Meta, Google, and TikTok platforms to maximize ROAS.
  • Content Creation : Design, script, and produce engaging short-form multimedia assets (Reels, TikToks, graphics).
  • Social & Community : Manage day-to-day posting, monitor social media calendars, and foster active community interaction.
  • Performance Analytics : Track platform metrics and analyze traffic conversion patterns to continually improve campaign ROI.
  • AI & Tool Integration : Optimize content workflows responsibly using generative AI tools for ideation, copywriting, and visual assets.
  • SEO & Web Optimization : Collaborate on basic search engine optimization, monitoring keyword rankings and organic traffic growth.

Requirements

  • Experience : 1 to 3 years of hands-on experience in digital marketing or social media content management.
  • Technical Skills: Proficiency in design and editing software like Canva, CapCut, Adobe Photoshop, or Premiere Pro.
  • Platform Expertise : Strong execution skills with Meta Ads Manager, Google Ads, and TikTok Ads platforms.

Additional Information

Role Overview We are seeking a creative, data-driven, and highly motivated Digital Media Marketing Executive to elevate our brand's online presence. In this role, you will be responsible for designing, executing, and optimizing end-to-end digital marketing campaigns. You will manage our social media ecosystems, spearhead paid advertising, and utilize cutting-edge AI tools to drive engagement and customer acquisition.


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