Director of Retail & Merchandising

Responsibilities

• Commercial & Revenue Ownership
• Own total retail revenue, gross margin, and contribution across all outlets
• Develop and execute annual retail sales budgets by outlet and category
• Drive incremental spend per guest through pricing, bundling, and upsell strategies
• Monitor daily/weekly sales performance and implement corrective actions
• Buying, Product Strategy & Curation
• Define product mix by outlet type:
• Boutiques: fashion, accessories, souvenirs, private-label items- Dive shops: equipment, apparel, accessories, consumables
• Cafés: retail food items, branded merchandise
• Arcades: leisure merchandise and impulse items
• Source and develop exclusive and private-label products where margins justify
• Lead product development from concept → design →sampling → production
• Ensure product relevance to luxury resort guest profiles
• Pricing & Margin Management
• Set pricing strategies ensuring
• Target gross margins by category
• Competitive yet premium positioning
• Manage markdowns, slow movers, and inventory ageing
• Optimise cost structures through supplier negotiations and freight efficiencies
• Merchandising & Visual Presentation
• Define merchandising standards for all outlets
• Ensure consistent visual storytelling, planograms, and display quality
• Work with resort teams to align retail layouts with guest flow and experience
• Oversee seasonal refreshes and promotional displays
• Supplier & Partner Management
• Build and manage a network of local and international suppliers
• Negotiate: - Pricing, MOQs, exclusivity, lead times - Shipping terms (FOB/CIF/DDP)
• Ensure quality control, compliance, and on-time deliveries
• Evaluate supplier performance annually
• Inventory & Operational Control
• Maintain optimal inventory levels across all outlets
• Implement stock planning, replenishment cycles, and transfer strategies
• Reduce stock obsolescence, shrinkage, and write-offs
• Collaborate with finance on stock valuation and audits
• Team Leadership & Capability Building
• Provide direction and performance oversight to retail teams
• Set sales targets and motivate frontline staff
• Develop SOPs, training materials, and selling tools
• Foster a culture of commercial accountability and guest-centric selling
• Ideal Candidate Profile
• 10-15 years in luxury retail buying / merchandising
• Fashion, Hospitality, resort, cruise, or destination retail experience preferred
• Strong commercial acumen with creative sensibility
• Proven supplier negotiation and product development track record
• Comfortable managing multi-outlet portfolios remotely

Additional Information

Job Description Director of Retail & Merchandising (for Hotels & Resorts) Location: Singapore Reporting to: Managing Director / COO / Commercial Director Role Purpose The Director of Retail & Merchandising is responsible for end-to-end commercial performance of all retail and lifestyle outlets across the group, including boutiques, dive shops, minibars, cafés, and arcades . The role owns product strategy, buying, pricing, merchandising, supplier management, and sales performance , ensuring that each outlet delivers strong margins, high sell-through, and a premium guest experience aligned with the brand positioning of the resorts. Portfolio Responsibility Outlet Type C ount Resort Boutiques 4 Dive Shops 3 Cafés 2 Arcade / Leisure Retail 2 Total Outlets 11

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