Lead Solutions Engineer, CRM Strategy & Competitive Intelligence

About the role

The Lead Solutions Engineer, CRM Strategy & Competitive Intelligence is a senior, customer-facing advisor who leads HubSpot's most complex upmarket CRM evaluations - including platform displacements, rip-and-replace motions, and net-new enterprise decisions where Salesforce is on the table. You'll bring deep, hands-on CRM ecosystem experience to help prospects navigate high-stakes decisions with confidence, and you'll build the playbooks, assets, and enablement that help HubSpot systematically win at the enterprise tier. This role carries significant internal visibility. You'll work directly with Sales VPs, the CCO org, Competitive Intelligence, and Product - and your field signal will shape how HubSpot competes upmarket. You'll operate with a high degree of autonomy, managing your own portfolio of strategic deals while building the infrastructure that scales your impact across regions and specialties.

Responsibilities

• Act as the lead CRM strategy advisor on qualified strategic deals - joining discovery, technical validation, and executive meetings to de-risk decisions and secure tech wins in competitive CRM evaluations.
• Own and continuously evolve the Salesforce Competitive Playbook, codifying winning narratives, talk tracks, demo strategies, and assertive selling motions for Salesforce rip-and-replace and net-new CRM evaluations.
• Partner with Account Executives, core SEs, and implementation partners to design solution blueprints, migration paths, and TCO/ROI cases that build unshakable confidence in choosing HubSpot.
• Deliver scalable enablement for Sales, PreSales, and partners - training, battlecards, and assets - that elevates collective ability to compete and increases win rates on CRM displacement deals.
• Serve as the central feedback loop from the field to Competitive Intelligence, Product, and Marketing, surfacing patterns from wins/losses and informing roadmap and GTM strategy.
• Proactively analyze pipelines to prioritize high-impact opportunities, manage your own bandwidth, and protect capacity in line with Expert Program guardrails.

Requirements

• Competitive, strategic mindset. You think several moves ahead, love deconstructing competitor strategies, and can reframe "Salesforce as the safe choice" into a compelling case for HubSpot through narrative, TCO, and technical validation.
• Pay & Benefits
• This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot's compensation philosophy .
• Benefits are also an important piece of your total compensation package. Explor

Benefits

Additional Information

POS-32567 Application deadline: 5pm ET Monday 6/12 Team: PreSales (Solutions Engineering) Location: Remote - North America

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