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Marketing Content Specialist

External
Hey Sid AB logoHey Sid Ab · Göteborg, Västra Götalands Län
Full-timeUnknown1w ago
DocumentationLeadership
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About the role

As a Marketing Content Specialist, you will be responsible for creating, managing, and delivering content for our customers. This is a highly operational, customer-facing role where you work hands-on with content every day and act as a trusted partner to our customers. You will regularly meet with customers, run check-ins, gather input, challenge ideas when needed, and translate business goals into concrete content output. This is not a purely strategic or managerial role; you are expected to execute.

Responsibilities

  • Content Production & Execution
  • Write and edit high-quality content for our customers, including:
  • LinkedIn posts
  • Thought leadership content
  • Blog articles
  • Adapt tone of voice and messaging to each customer's brand and audience
  • Turn rough ideas, interviews, or notes into clear, engaging content
  • Ensure content is delivered on time and meets agreed quality standards
  • Customer-Facing Work & Collaboration
  • Act as a primary content contact for assigned customers
  • Run regular customer check-ins (monthly or bi-weekly) to:
  • Align on goals, priorities, and feedback
  • Present content ideas and drafts
  • Gather input and insights from the customer
  • Build strong, long-term customer relationships through proactive communication
  • Guide customers on what content will work best and explain why
  • Planning & Coordination
  • Plan and manage content calendars together with customers
  • Coordinate feedback cycles and revisions efficiently
  • Collaborate internally with strategy, marketing, and customer teams
  • Maintain documentation of content plans and customer preferences
  • What This Role Is (and Is Not)
  • This role is:
  • Hands-on and execution-heavy
  • Customer-facing with regular meetings
  • Focused on writing, editing, and delivering content
  • About turning strategy into real output
  • This role is NOT:
  • A purely strategic or advisory role
  • A people management role
  • A high-level "ideas only" position

Requirements

  • You have 2-5+ years of experience working with content, copy, or marketing communications
  • You enjoy writing as a core part of your job
  • You are comfortable speaking directly with customers and leading conversations
  • You are structured, reliable, and delivery-focused
  • You can balance multiple customers and deadlines without losing quality
  • You can both take direction and challenge customers when needed
  • Bonus (Nice to Have)
  • Experience working in an agency or customer-facing role
  • Strong LinkedIn and B2B content experience
  • Understanding of B2B marketing, positioning, and brand storytelling
  • Experience working with founders, executives, or subject-matter experts
  • Why Join Hey Sid
  • Work closely with ambitious B2B customers across industries
  • Own your work end-to-end, from idea to published content
  • Be part of a growing company where content is core to the offering
  • Flexible working setup with high trust and autonomy
  • A role where your output truly matters
  • About Sid
  • As a young and fast-growing company, we're building an ambitious team that values ownership, creativity, and results. Joining us means the opportunity to have a real impact on both the business and your career growth.

Additional Information

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