Marketing Specialist
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Requirements
- Bachelor's degree in Marketing, Digital media, or a related field
- Minimum of 3+ years of experience as a Digital Marketing Specialist
- Proficient with Photoshop, Illustrator, and InDesign
- Highly creative with proven experience identifying target audiences and delivering digital campaigns that engage, inform, and motivate
- Solid understanding of web metrics (including Google Analytics) and digital analytics, with the ability to generate, analyze, and interpret data
- Strong verbal, written, and problem-solving skills
- An ability to multitask, prioritize work, and perform under tight deadlines
- Portfolio of previous campaigns
- Familiarity with web design and content management systems
- ENVIRONMENT:
- 100% performed in climate-controlled internal office environment working under normal office conditions. Travel may be (up to 10%) required in support of the position's responsibilities.
- ADDITIONAL:
- The responsibilities associated with this job will change from time to time in accordance with the Company's business needs. More specifically, the incumbent may be required to perform additional and/or different responsibilities from those set forth above.
- The above declarations are not intended to be an all-inclusive list of the duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job.
- Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.
- NOTICE TO APPLICANTS
Additional Information
JAS is an international, non-asset-based supply chain services and solutions company. Our services include air and ocean freight forwarding, contract logistics, customs brokerage, distribution, inbound logistics, truckload brokerage and other supply chain management services, including consulting, the coordination of purchase orders and customized management services. The Digital Marketing Specialist is responsible for executing digital marketing campaigns that support the objectives of the JAS brand. This includes copywriting, content creation, search engine marketing (SEM), and search engine optimization (SEO). This position will implement paid and organic digital campaigns and contribute innovative ideas to enhance the company's digital presence. ESSENTIAL FUNCTIONS: This person must be local to Atlanta Manage and maintain the company website Develop and optimize content (including copy, design, video, and photography) Develop and manage the monthly content marketing calendar Implement web, SEO/SEM, database marketing, email, social media, and display advertising campaigns Identify trends and insights and leverage opportunities within the industry using social and digital tools and channels Measure and report on the performance of the company website and all digital marketing campaigns Brainstorm new and creative growth strategies through digital marketing Perform other duties as assigned
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