Associate Director, Earned Media
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Responsibilities
- Work directly with a variety of clients in the biotech and pharma spaces to manage media strategy, execution and related internal/external media expectations
- May serve as day-to-day client contact for media needs on select accounts and as a strong #2 on others
- Manage and own media engagement with local, trade and some national & top-tier media/ journalists
- Track and prepare media outreach summaries/updates for internal teams and clients
- Support organic and new business development efforts ( i.e. media research, slide preparation support, etc.) and actively contribute to new business decks, along with smaller-scale presentations representing earned media team
- Manage media projects by anticipating challenges, maintaining media budgets, and collaborating with cross functional teams
- Lead broad-based earned media workstreams and manage internal and external client expectations
- Maintain core relationships with reporters by meeting regularly and sharing learnings with teams and clients
- Serve as knowledge relationship manager for key sponsored content outlets (STAT, etc.) and share information more widely
- Responsible for providing integrated, 360-degree PESO thinking
- Collaborate with the analytics and influencer teams to identify influencers to engage and activate
- Accountable for training junior staff on Real Chemistry processes, responsibilities and the healthcare media landscape
- Integrate and collaborate with cross-functional leaders, understand cross-functional capabilities and motivate cross-functional teamwork( social, paid, search, and analytics teams)
- Set clear performance objectives and utilize all management tools to communicate alignment and performance measures
- Embodies and incorporates Real Chemistry Core Values
- This position is a perfect fit for you if:
- Our Company values - Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I" - really speak to you.
- You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving.
- You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
- You are highly organized self-starter, able to work independently and under tight deadlines.
- What you should have:
- Bachelor's degree or equivalent experience
- Minimum 5 years of relevant experience
- High-level understanding of how PESO plays out in today's modern media world
- Excellent project management skills, including solid attention to detail
- Highly effective organizational, written and verbal communication skills
- Ability to juggle multiple assignments with ease and flexibility
- Can effectively and confidently present to internal and external audiences in a variety of ways
- Understands how to maintain media budgets and media scopes
- Demonstrates deep understanding of the integrated media landscape as well as related firm resources (notably analytics)
- Experience with medical meeting support and orchestrating regulatory milestones
- Thought leadership and sponsored content experience
- Able to plan projects and proactively delegate responsibility, communicating deadlines clearly
- Real Chemistry is proud to be Great Place to Work® certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here .
Benefits
Additional Information
At Real Chemistry, making the world a healthier place isn't just an aspiration-it's our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people-we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. Real Chemistry is looking for a n Associate Director join our growing Earned Media team! This role can be r emote, TX, Carmel, IN, remote FL, remote TN, or remote PA.
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