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Senior Growth Marketing Manager

External
corpay logoCorpay · Melbourne, Australia
Full-timeHybridToday
CRMMarketing AutomationSalesforceStakeholder Management
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Responsibilities

  • What We Need
  • The Senior Growth Marketing Manager is a broad, hands-on marketing role suited to a commercially minded B2B marketer who will support acquisition, product marketing, sales enablement, marketing operations and reporting, helping to deliver measurable outcomes across fleet segments.
  • How We Work
  • As the Senior Growth Marketing Manager, you will be expected to work in a hybrid (3 days in office, 2 days at home) environment
  • Develop and execute integrated marketing campaigns that support acquisition and engagement objectives.
  • Partner with Sales and Acquisition Marketing teams to accelerate pipeline progression and improve lead-to-customer conversion.
  • Identify opportunities to optimise customer and prospect journeys through segmentation, automation and personalisation.
  • Support revenue growth through data-driven campaign planning and optimisation.
  • Manage campaign delivery across digital, email, content, events, partnerships and sales channels.
  • Partner with Product teams to support product launches, enhancements and go-to-market initiatives.
  • Develop customer and partner communications that are accurate, compelling and commercially focused.
  • Support marketing operations activity, including campaign setup, data quality, reporting processes and marketing technology usage.
  • Use CRM, marketing automation and performance data to monitor campaign effectiveness and identify opportunities for optimisation.
  • Prepare regular reporting on campaign performance, customer engagement, funnel activity and marketing contribution.
  • Continuously test, learn and optimise marketing activity to improve commercial outcomes.
  • Qualifications & Skills
  • 8+ years of experience in a senior B2B growth, acquisition or demand marketing role.
  • Relevant business/marketing degree
  • Proven success developing and executing integrated marketing campaigns that deliver measurable commercial outcomes.
  • Experience across multiple marketing disciplines, including acquisition, product marketing, customer marketing, campaign management and reporting.
  • Strong understanding of CRM platforms and marketing technology, ideally Salesforce.
  • Ability to work closely with Sales, Product and Commercial teams in a fast-moving B2B environment.
  • A proactive, adaptable and hands-on approach with the ability to manage competing priorities.
  • Strong analytical skills and confidence using data to inform decisions and improve results.
  • Excellent stakeholder management, project management and communication skills.
  • A proactive, adaptable and hands-on approach with the ability to manage competing priorities.
  • Commercial acumen and a strong focus on business outcomes.
  • Experience in fuel, fleet, payments, mobility or regulated industries is a plus!
  • If you're a commercially minded marketer who enjoys balancing strategy, execution and performance optimisation, we'd love to hear from you.
  • About Corpay
  • About Corpay
  • Notice to Recruitment Agencies and Search Firms: Corpay does not accept unsolicited resumes from agencies or search fi

Benefits

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