SVP, Managing Director, Business Solutions
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About the role
Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media. Our business provides strategic leadership to accelerate growth for our clients through brand strategy, media planning and investment, and best in class analytics across all channels. As the leader in innovative business solutions, we are always pushing ourselves to understand what's next: our next innovation, our next advancement in analytics, the market's next media evolution, and your next breakthrough idea. Horizon Next operates with the single goal that tomorrow must outperform today. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
Responsibilities
- Strategic Planning - 30%
- Lead the team in translating client goals into strategic media solutions that grow our client's brands and ensure strategic consistency across all elements of plan development and implementation, heavily focusing on performance-based media & analytics driven approach to client success
- Collaborate with Next executive -level leadership on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, and media partners
- Responsible for providing high level strategic insights from campaign reporting , executing across all channels
- Apply and leverage attribution models functionalities and benefits to build media recommendations and optimize future campaigns
- Develop & maintain strong understanding of all internal and external analytics tools, identify appropriate applications based on business needs
- Oversee development of strategic framework for quarterly plans, lead strategic client recommendations
- Lead the team's understanding of client's business and uncovering of motivations/needs ; proactively learning about the business from a holistic perspective (e.g. quarterly earnings reports, overarching business trends)
- Seek innovative media solutions to deliver on clients' goals and evaluate current health of client business via analysis of relevant business metrics (ROI, A/S)
- Ensure strategic alignment across all channels and teams, to ensure a fully integrated approach
- Account Management - 1 0 %
- Responsible for agency revenue and profitability
- Oversee day-to-day operations of the Business Solutions Team to ensure consistent and high-quality client deliverables
- Have a thorough understanding of client contracts, support development & renegotiation of said contracts , puts together contract proposals
- Partner with EVP o n staffing needs and plans
- Ensure collaboration with all internal Horizon teams (e.g., channel & consumer research) to ensure tasks are within contract scope and are executed properly
- Responsible and accountable for all plans and deliverables , and any following actions and outcomes
- Relationship Development & Management - 3 5 %
- Advance client relationship by maintaining positive rapport and championing trust through thorough understanding of their business and consistent delivery
- Develop and maintain rapport and relationship with senior level clients
- Tap into Horizon Next resources/tools and collaborate with partner and creative agencies to offer clients holistic business solutions
- Maintain trust & partnership across direct team and overall organization, ensuring positive collaboration
- Ensure team is anticipating client requests, guide team in troubleshooting and problem solving with internal resources to proactively provide solutions
- Manage client expectations around timelines and deliverables, adjusting and reprioritizing as needed
- Negotiate and develop client contracts, ensuring profitability and identifying ways to grow the business
- Understand when to elevate situations to executive leadership
- Act at client's most valued partner, serving as a trusted and consistent voice in meetings and providing POVs
- Participate in Horizon Next department-wide conversations and plans
- Team Management & Supervision - 20%
- Ensure an inclusive environment for team members to be their whole selves & do their best work
- Provide ongoing, real-time, performance feedback to Director/VP, Director to ensure continued team growth
- Guide team in setting goals and professional development timelines, ensure team members have challenging, level-appropriate projects and opportunities to learn new skills
- Ensure team members have support needed to achieve development goals
- Active role in conversations around staffing needs
- Promote the wo
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