Sr. Manager, Field Marketing

About the role

We're looking for a strategic, revenue-driven Senior Manager of Field Marketing to own our hosted events. This role is responsible for designing and executing localized marketing programs-including regional roadshows, executive roundtables, customized field events, and local partner activations-that directly support sales velocity and strengthen our market leadership. You'll bring structure, creativity, and a "revenue-first" mindset to our team, ensuring every activation is an engine for growth. This role sits at the immediate intersection of marketing and sales teams, focusing on high-touch engagement that converts enterprise prospects into long-term partners.

Responsibilities

• Own Field Marketing Strategy & Pipeline
• Develop and execute a comprehensive regional field marketing plan aligned with sales goals and enterprise account targets.
• Own quarterly field-marketing-sourced and influenced pipeline goals, partnering closely with regional sales leadership.
• Help us develop creative executive experiences that reflect our brand ambition and "break through" in novel ways.
• Drive Event Execution
• Lead the strategy, sourcing, and execution for all regional events, including VIP dinners, executive briefings, and local user groups.
• Manage localized sponsorships and presence at regional industry chapters and partner events.
• Handle all regional logistics, including venue sourcing, localized contract negotiations, and onsite operations.
• Sales Enablement & Alignment
• Serve as the primary marketing liaison for regional sales leadership, ensuring tight alignment on territory priorities.
• Equip local sales and SDR teams with localized pre- and post-event outreach playbooks to maximize attendance and conversion.
• Implement rigorous post-event follow-up processes to ensure seamless lead routing and rapid pipeline conversion.
• Optimize Performance & Operations
• Track and analyze the ROI of every regional initiative, measuring actual pipeline impact, velocity, and customer acquisition costs.
• Partner with RevOps to ensure flawless lead data capture and multi-touch attribution in Salesforce.
• Manage the regional field marketing budget with precision, ensuring high-impact spend and resource allocation.
• What Success Looks Like (First 6-12 Months)
• High-Impact Plans: Adopted field marketing plan that includes novel approaches to building relationships with top accounts
• Measurable Pipeline Velocity: Clear data proving regional field initiatives are accelerating open opportunities and increasing win rates.
• Seamless Sales Partnership: Strong trust and a frictionless feedback loop established with regional sales directors and account executives.
• Repeatable Event Models: Standardized, scalable regional event frameworks ("event-in-a-box") that can be deployed efficiently.

Requirements

• 2-5 years of experience in B2B field marketing, regional marketing, or demand generation within an enterprise SaaS environment.
• Sales-aligned mindset: Proven track record of partnering directly with sales teams to build pipeline and accelerate localized deals.
• Execution excellence: Strong project management skills with the ability to source, plan, and execute multiple regional events simultaneously.
• Analytical rigor: Comfort with core marketing technologies (Salesforce, HubSpot) and attributing field activity to revenue.
• High velocity: Ability to thrive in a fast-paced environment, making data-driven decisions quickly while operating autonomously.
• Experience in the Financial Services, Fintech, or Wealth Management verticals.
• Experience in a high-growth B2B Saas environment.
• Why This Role Matters
• About Jump
• Jump's Team Values: High Velocity, World Class, and Direct + Kind + No Drama.
• Compensation & Benefits
• [Competitive salary and variable compensation or the range]
• Equity
• Medical, dental, vision benefits
• 401k available

Benefits

Additional Information

Title - Senior Manager, Field Marketing Reports To - Director, Events Location - Draper, UT / Park City, UT or Remote

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