Assistant Marketing Manager (NPD, New Product Development)
External
Achieve Career Consultant · City House, SingaporePrepare for this interview
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Requirements
- Bachelor's degree in marketing / business management or related disciplines
- At least4 years of work experience in marketing or relevant fields. Experience in the service or Beauty industry is an advantage.
- Experience in Google Analytics/ Google Ads/ Facebook Ads Manager tools
- Strong project management skills, analytical skills and problem-solving skills
- Livestreaming / product development experience is an advantage.
- Able to work independently.
Additional Information
Job Description - Health supplements new product development and launch and promotions. - Assist manager in developing strategic marketing plans, platform brand builds and corporate image management to achieve business objectives by marketing research, budget planning, business trend and competitor analysis. - Developing new video channels/platforms for brand building, e.g., Facebook, YouTube. - Organize all production plans, ideas, video shooting, scriptwriting for video. - Develop digital new customer acquisition strategy to achieve new customer sales target. - Support company on new product selection, launch & ad-Hoc promotions planning; prepare ALT & BLT materials to support campaigns, such as copy-writing, online & offline advertisement, SEO, SEM, SMS etc. - Build up good relations with KOLs, PR partners, Editors, and Bloggers. - Monitor and review promotion and marketing events effectiveness - Managing product lines portfolio, including stock level control, revenue forecasting - Focus on SEO /content marketing development, keywords research and writing articles, hot topic video makes a good rank of google search engine. - Monitoring market trends in existing and potential segments, developing and evaluating effective marketing programs and making recommendations for future programs to expand sales and profitability. - Key account management
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Company Intel
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