Director, Marketing Cell Therapy
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About the role
Reporting to the Sr. Business Unit Director, Cell Therapy, the Marketing Director, Cell Therapy will lead the marketing team responsible for the development and implementation of the annual strategic and tactical plans. The Marketing Director also plays a critical leadership role within the organization, responsible for leading and inspiring the larger cross functional brand team to ensure successful execution against in-market brands, as well as launch readiness for future assets. 15-20% travel in Canada and Internationally is required. This is an office based role subject to Gilead Flexible work policy. How you will help to 'Create Possible' Lead the planning, development and implementation of integrated marketing strategies and associated tactical plans. Such activities will also include performance and tracking metrics for plan evaluation, as well as managing the marketing budget. Contribute to the development and execution of the cell therapy franchise strategy for in-market and launch assets as part of the BU leadership team Line management responsibility of marketing team Lead the Canadian Cell Therapy Brand Team to develop wider cross-functional activities in line with brand strategy Develop effective working relationships and effective engagement plans with experts and other key stakeholders to strengthen Kite/Gilead's position within the hematology market. Ensure strong alignment of brand strategy and sales execution. Drive robust POA meetings in partnership with sales leadership. Ensure strong commercial presence at relevant Oncology / Hematology Congresses in alignment with all relevant internal stakeholders. Develop an impactful and targeted Patient Advocacy Group engagement strategy in partnership with Public Affairs team. Drive appropriate Multi-Channel-Marketing activities with a continued eye for innovation in the digital marketing space. Liaise with regional and global HQ to ensure alignment of Canadian campaigns to Global plans and act as a champion of collaboration with the Business Unit Demonstrate leadership excellence in project management and effectively managing multiple projects and priorities, including close working with agencies Continually monitor environment and leverage market research/analytics to optimise marketing plan and tactics Ensures that all marketing activities are in compliant with Kite/Gilead SOP and PAAB Knowledge, Experience and Skills Expertise and track record of successful leadership in market planning, tactical development and implementation, budget management and tracking progress of campaigns Strong s
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Additional Information
At Gilead Sciences Canada Inc. we take pride in being recognized as one of Greater Toronto's Top Employer 2024. Click here to find out why Gilead Sciences Canada is a top employer! Chez Gilead Sciences Canada Inc., nous sommes fiers d'être reconnus comme l'un des meilleurs employeurs du Grand Toronto pour 2024. Cliquez ici pour en savoir plus sur les raisons de notre succès. At Gilead, we're creating a healthier world for all people. For more than 35 years, we've tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer - working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world's biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference. Every member of Gilead's team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we're looking for the next wave of passionate and ambitious people ready to make a direct impact. We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together. Job Description Marketing Director, Cell Therapy At Gilead, Creating Possible drives everything we do. It's evident in our mission and core values. This is how we built a culture of excellence that is fueled by a passion for improving the lives of people around the world and advancing the care of patients suffering from life-threatening diseases. Kite, a Gilead Company, is a biopharmaceutical company that is engaged in the development of innovative cancer immunotherapies. We are helping change the paradigm of cancer treatment and we are revolutionizing individually tailored treatments. That means a fast moving and constantly changing environment, where we make discoveries every day - discoveries that include our own capabilities and our individual potential. Teamwork is at the heart of how we work, and this role is a vital leader within our team.
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