Marketing Program Manager
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Responsibilities
- Marketing Strategy & Planning
- Support the execution and operationalization of go-to-market (GTM) strategies for ongoing marketing and growth initiatives.
- Assist in developing and maintaining marketing plans, campaign calendars, messaging frameworks, and launch schedules.
- Translate strategic objectives into actionable project plans with clear milestones and deliverables.
- Identify opportunities to improve processes, campaign performance, and execution effectiveness.
- Project & Program Management
- Lead end-to-end project management for marketing initiatives from planning through execution.
- Develop and maintain detailed project timelines, workback schedules, and dependency tracking.
- Monitor project risks, identify potential roadblocks, and implement mitigation plans.
- Coordinate priorities across multiple stakeholders to ensure successful delivery of business objectives.
- Establish and maintain regular operating rhythms, status updates, planning meetings, and launch checkpoints.
- Serve as the primary point of contact for project coordination, execution, and accountability.
- Cross-Functional Collaboration
- Partner with internal stakeholders across marketing, creative, operations, and business teams to drive alignment.
- Facilitate meetings, communicate project status, and ensure transparency around decisions, risks, and milestones.
- Coordinate deliverables and dependencies across multiple teams to ensure execution readiness.
- Foster strong working relationships to support efficient collaboration and decision-making.
- Campaign Operations & Execution
- Manage campaign planning, launch readiness, asset workflows, and execution tracking.
- Ensure all marketing deliverables are completed on schedule and meet quality expectations.
- Maintain project trackers, dashboards, reporting tools, and documentation to provide visibility into progress.
- Oversee asset sequencing, approvals, and readiness across multiple marketing channels.
- Messaging & Creative Support
- Review marketing content, messaging, and creative assets to ensure alignment with campaign objectives.
- Provide feedback on creative deliverables to ensure consistency, clarity, and customer-focused communication.
- Collaborate with creative and marketing partners to support compelling product and campaign storytelling.
- Help maintain messaging consistency across customer touchpoints and marketing channels.
- Reporting & Communications
- Prepare project updates, status reports, recommendations, and presentations for stakeholders.
- Track project performance metrics and communicate progress against key objectives.
- Support planning discussions by analyzing project status, resource needs, and execution requirements.
- Required Qualifications
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Benefits
Additional Information
Who is Blueprint? We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and the expertise of our teams, who all have unique perspectives and years of experience across multiple industries. We're bold, smart, agile, and fun. What does Blueprint do? Blueprint helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies. Why Blueprint? At Blueprint, we believe in the power of possibility and are passionate about bringing it to life. Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams. You'll focus on solving unique business problems while gaining hands-on experience with the world's best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds. At Blueprint, you'll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions. We guarantee you won't find a better place to work and thrive than at Blueprint. In This Role As a Marketing Project Manager, you will serve as the central coordinator responsible for translating go-to-market strategies into actionable marketing plans and ensuring flawless execution across multiple initiatives. You will partner with cross-functional stakeholders, creative teams, and marketing partners to manage project timelines, drive alignment, oversee campaign readiness, and support the delivery of customer-focused marketing programs. This role requires strong project management capabilities, operational excellence, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.
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