Practicante de Marketing de Producto

About the role

Sezzle is seeking a Product Marketing Operations Intern to help us understand our users; what they do, what they think, and what it means for how we grow. This role sits within the Product organization and works directly with the Head of Product Marketing. The focus of the internship is insight generation. You'll dig into behavioral data to understand how users discover and engage with Sezzle's features, analyze survey and qualitative feedback to understand why they behave the way they do, and monitor ongoing tests to help the team understand what's working. You'll also serve as a fresh set of eyes on our Gen Z audience, helping us stay connected to how 18-25-year-old shoppers think and what they expect from products like ours. This internship is ideal for someone who enjoys finding patterns in messy data, asking good questions, and turning what they learn into something a team can actually act on. You'll gain exposure to how product, marketing, and data teams collaborate while owning meaningful projects that drive real business outcomes. The best person in this role won't stop at the insight; they'll use what they've learned to recommend a next step, navigate the cross-functional complexity to get a test off the ground, and see it all the way through to results.

Responsibilities

• Behavioral Data & Feature Insights
• Analyze feature usage, adoption, and activation data to understand how users are engaging with Sezzle's product ecosystem
• Identify patterns across user cohorts to surface where engagement is strong, where it drops off, and why
• Pull insights from existing dashboards and reports to support growth strategy updates
• Translate raw data into clear, concise summaries that Product and Marketing teams can act on
• Survey & Qualitative Research
• Design and analyze in-app and external surveys to understand user motivations, friction points, and awareness gaps
• Synthesize qualitative feedback from sources like NPS, in-app tools, and user interviews into recurring themes and opportunities
• Help manage our Customer Advisory Board, a monthly forum with 18-25-year-old shoppers where we gather feedback on what we're building
• Bring a Gen Z perspective to research findings, flagging when messaging feels off or when competitors are doing something worth paying attention to
• Test Monitoring & Results Reporting
• Serve as an ongoing monitor for live marketing and product tests, tracking what's running, what's being measured, and when results are ready
• Summarize test results with a focus on engagement, feature behavior, and repeat usage
• Maintain a running log of test learnings so the team has a reliable record of what's been tried and what's been learned
• Growth Strategy & Competitive Research
• Assist in refreshing growth strategy documentation by validating data, insights, and live messaging
• Partner with cross-functional teammates to confirm what is currently live and what has been learned
• Conduct competitive, feature-by-feature research to understand how similar products are positioned, with attention to how they show up for younger audiences
• Documentation & Insight Infrastructure
• Create clear, reusable documentation that captures findings from data analysis, surveys, and test results
• Organize and maintain insight references used across Product Marketing, MarComms, and Product teams
• Help ensure internal materials accurately reflect current user sentiment and behavioral patterns

Requirements

• Required
• Currently pursuing a degree in Marketing, Business, Product, Analytics, or a related field
• Strong organizational and documentation skills
• Comfortable working with ambiguity and turning loose direction into clear next steps
• Ability to analyze basic datasets and identify patterns or themes
• Strong written communication skills
• Demonstrated experience working with Claude or equivalent large language model tools is required; candidates must be comfortable leveraging AI to enhance productivity, research, and communication.
• Previous internship or coursework related to marketing, product, research, or operations
• Familiarity

Additional Information

About Sezzle: With a mission to financially empower the next generation, Sezzle is revolutionizing the shopping experience beyond payments, blending cutting-edge tech with seamless, interest-free installment plans that make shopping smarter and more accessible. We're not just transforming payments; we're redefining how people discover, interact with, and purchase the things they love while driving real impact on merchant sales through increased conversions and higher order values. As we continue to shape the future of fintech and retail, we're building an innovative, dynamic team passionate about creating more than just a transaction but a truly unique shopping journey. If you're excited about pushing boundaries in tech and delivering a game-changing experience for consumers and merchants alike, come join us at Sezzle and help create the future of shopping!

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