Associate Product Manager - Hand & Upper Extremity
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Responsibilities
- Plans and executes the full product lifecycle for assigned products from launch to end-of-life and minimization of cannibalization as it relates to new product introductions.
- Conducts primary market research and analyzes secondary market research from defined sources to generate recommendations on assigned products.
- Develops and proposes business and marketing plans, including product strategies and tactical execution of those strategies, for assigned products using approved templates and defined processes. Executes approved plans.
- Using defined processes and approved templates, gathers and analyzes Voice of Customer (VOC) data for assigned products and recommends integration into product design.
- Represents Product Management for assigned products on Product Development Teams. Communicates and/or completes assigned tasks.
- Analyzes and interprets assigned product sales trends and reports to leadership on strategic plans to resolve sales and turns challenges.
- Responsible for taking and answering technical calls regarding Acumed products, both during and outside of regular business hours.
- Provides surgeons and sales partners general product knowledge on the full portfolio at global tradeshows, Bioskills courses, Surgical Skills labs, and product training events as a representative of Acumed.
- Evaluates feedback from field related to assigned products and enters data into product feedback database and the Acumed complaint system. Escalates issues to the Portfolio Manager as appropriate.
- Ensures 100% compliance with all applicable laws, AdvaMed guidelines and Acumed policies.
Requirements
- Bachelor's degree in Marketing, Communications, or related field of study required. MBA desired.
- 2 or more years of experience in a classical marketing function or related field preferred.
- 2 or more years of experience in Medical Device or related field preferred.
- Excellent verbal and written communication skills required for interacting with customers and coworkers.
- Demonstrated presentation skills with the ability to create and deliver presentations to large groups of peers and customers.
- Proven positive and professional demeanor.
- P ro ven a b ili ty to b u il d r e l at i o nsh ip s and c o l l a b or ate w i th o the r s.
- Abili ty to s t r u c t u r e and s e lf - manage o w n wo r k f o r m u lt i p l e proj e c ts.
- Self-starter; ability to take ownership over processes.
- Advanced computer skills working with Excel and PowerPoint, proficient in remaining MS Office Suite.
- Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law .
Additional Information
Acumed LLC As a part of the global industrial organization Marmon Holdings-which is backed by Berkshire Hathaway- you'll be doing things that matter, leading at every level, and winning a better way. We're committed to making a positive impact on the world, providing you with diverse learning and working opportunities, and fostering a culture where everyone's empowered to be their best. Job Scope The Associate Product Manager (APM) develops product strategies and business cases consistent with overall business objectives in close collaboration with the Portfolio Manager. The APM organizes and executes assigned product launches activities including launch materials, communications and training, and identifies lessons learned from the product development and launch processes. Collaborates with Marketing Communications, Sales, Regulatory, Product Development, and other departments to drive completion of project deliverables.
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