Digital Experience, Brand & Content Strategist - Fuze Health

Responsibilities

• Required Experience & Qualifications

Requirements

• 6+ years of experience in digital strategy, content strategy, brand strategy, UX content, or digital marketing
• Proven experience leading or managing large-scale website redesign projects
• Strong understanding of digital user experience principles, information architecture, SEO, and conversion optimization
• Experience developing strategic messaging and content frameworks for B2B and/or complex healthcare organizations
• Strong collaboration and stakeholder management skills across creative, technical, and executive teams
• Exceptional communication, writing, and presentation abilities
• Experience working with CMS platforms, analytics tools, and digital marketing technologies
• Healthcare, health tech, or B2B SaaS experience preferred
• Salary Range
• €65,680.00 - €82,100
• Fuze Corporate Inc. and its subsidiaries respects your privacy and is committed to protecting your personal information. Please read our Candidate Privacy

Benefits

Additional Information

At Fuze Health, we put patients first and tirelessly address the most pressing needs in healthcare. We empower millions to digitally connect with care providers, essential health resources and needed treatments - and enable care providers, employers, health plans and life sciences companies to meaningfully enhance quality, outcomes and value. We are dedicated to helping our partners evolve and modernize to meet emerging patient and marketplace needs. Fuze Health's foundation is built upon the strategic combination of several proven, technology-powered innovators in the digital health, diagnostics, and pharmacy sectors. Our growing portfolio brings together the capabilities of industry leaders including LetsGetChecked, Truepill, and Alto Pharmacy, to create a distinctive, unified force in healthcare. Together, we have the shared vision, advanced capabilities and talented teams to deliver next-generation solutions that patients and healthcare partners need today and into the future. The Digital Experience, Brand & Content Strategist is a senior, cross-functional role responsible for leading the strategy, planning, and execution of Fuze Health's digital presence, specifically driving a major corporate website redesign initiative. This position bridges the gap between creative storytelling and technical execution to build a high-performing, user-centric digital experience. Fixed Term 6 Month Contract Website Strategy & Digital Experience Leadership Lead the strategy, planning, and cross-functional execution of a major corporate website redesign initiative Define website goals, audience journeys, information architecture, and content strategy aligned to business and brand objectives Partner with UX, design, development, SEO, and marketing stakeholders to create an intuitive, high-performing digital experience Establish governance models, content standards, and scalable site management processes Ensure digital experiences are optimized for usability, accessibility, conversion, engagement, and performance Brand & Content Strategy Develop and evolve digital brand storytelling frameworks across web and owned channels Translate company positioning, product strategy, and campaign messaging into clear, compelling digital experiences Create strategic content plans that support awareness, engagement, demand generation, customer education, and thought leadership Define content hierarchy, messaging structure, and editorial direction across priority pages and audience segments Ensure consistency in voice, messaging, and brand expression across digital touchpoints Cross-Functional Collaboration Partner closely with Brand, Product Marketing, Demand Generation, Creative, and Executive Leadership teams Collaborate with subject matter experts and stakeholders to develop audience-focused content and digital experiences Manage agency and vendor relationships related to website strategy, UX, SEO, content, and development Serve as a strategic advisor on digital experience best practices and emerging trends Optimization & Performance Monitor and analyze website performance, engagement metrics, SEO performance, and conversion trends Identify opportunities to improve user experience, content effectiveness, and conversion pathways Support testing and optimization initiatives across digital experiences Develop reporting frameworks and actionable insights for leadership

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