Brand Manager - Advil

Responsibilities

• Help to accelerate the transition to earned & social-led marketing, tasked with delivering robust omnichannel demand-creation plans that are rooted in consumer and culture
• Enable a robust influencer arm from strategy through execution in partnership with agencies & creators
• Drive omnichannel commerce with key retailers including Amazon, Walmart, and more
• Develop & support best-in-class innovation execution plans for 2027 in partnership with global, sales, and innovation teams
• Characteristics
• You are bold and driven, but not a bulldog- you work well with others and can rally people around your vision and ideas, enrolling them to help you achieve
• You're curious, creative, and unafraid of failure
• You understand that your work is about moving the business and building the brand, not winning a meeting or satisfying internal needs
• You hold the consumer at the center of everything you do
• The position is based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week.
• Why you?

Requirements

• We are looking for professionals with these required skills to achieve our goals:
• MBA Degree in Marketing or Related Field
• 5+ years of commercial marketing experience (i.e. brand management, market research, consumer behavior, business analysis) including 2 years of CPG specific experience in a Consumer Healthcare environment
• Digital Marketing and Analysis Experience
• Budgeting and forecasting, commercial and financial acumen
• If you have the following characteristics, it would be a plus:
• Prior brand management experience in U.S. consumer packaged goods brands, revenue growth management, route-to-market planning and analysis, advertising/media planning, P&L analysis / performance against plan, brand/package contribution, brand portfolio management, and changes in packaging.
• Demonstrated effectiveness as leader, facilitator, and team member, with strong communication skills.
• Proficient in influencing, collaboration, conflict management, and decision making.
• Proven ability to develop and apply strategic principles in relation to varied business activities
• The Salary Range for this role is $142,282 - $195,637 USD + bonus

Benefits

Additional Information

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. Join the Advil team as a Brand Manager, as we look to take this iconic brand to new heights! You'll report to the Senior Director of Advil. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

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