Senior Designer (1 year contract)

Responsibilities

• Concept and produce hero visuals using Gemini, Firefly, NanoBanana, GPT Image, Seeance, and Flux - pushing past default AI aesthetics into work that feels distinctly Singtel
• Build proprietary prompt libraries, LoRAs, and model recipes that lock our brand aesthetic into reproducible workflows
• Architect end-to-end AI pipelines spanning image, video, motion, and 3D
• Set the visual guardrails and responsible-use standards for AI in Creative Labs
• Mentor designers on prompt craft and the judgment calls that separate great AI work from generic output
• Partner with copywriters, marketers, product, UX, and agency partners to ship integrated campaigns
• Ideal Skills and Experience:
• 2 to 4 years in art direction or visual design (agency + in-house mix preferred)
• A portfolio that shows both strong pre-AI fundamentals AND production-grade AI-led work
• Hands-on fluency Gemini, Firefly, NanoBanana, GPT Image, Seeance, and Flux
• Mastery of Adobe Creative Suite and Figma; comfort with Illustrator and Photoshop
• Strong typography, layout, colour, and composition - AI doesn't replace these
• A clear point of view on the ethical, responsible use of generative AI in brand work
• Bonus points for
• Custom LoRA training or model fine-tuning
• ComfyUI node graphs, ControlNet, IP-Adapter workflows
• 3D, Unreal Engine, TouchDesigner, or Gaussian splatting
• Python or scripting to automate creative pipelines
• Telco, tech, fintech, or large consumer brand experience

Additional Information

A Hybrid working model We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. This is a 12 months contract role, working onsite with a telco client. Role Summary: We're hiring a Senior Designer who treats generative AI as a primary creative tool - not a finishing touch - to lead visual craft across Singtel's brand and campaigns. You'll shape how one of APAC's largest telco groups shows up across OOH, social, digital, retail, and experiential - for Singtel, GOMO, CAST, Hi!, Singtel Business, and beyond. Real budgets. Real reach across Singapore and SEA. And a rare chance to contribute the AI design playbook we are building.

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