QA Specialist - CRM Casino Campaigns & Promotions Setup - Betty CA

About the role

Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming. Betty Canada is a scale up company accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry. Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else. Our Values: We are honest - we value honesty in all aspects. Bring the Olives - we offer premium customer experience. Think Big - we believe in always striving for more.

Responsibilities

• Review and validate CRM campaign configurations, including bonuses, free spins, cashbacks, and loyalty rewards, ensuring accuracy and adherence to promotional guidelines.
• Conduct end-to-end testing of promotional mechanics, segmentation rules, and automated workflows to confirm seamless execution.
• Perform testing on CRM-related campaigns before deployment.
• Identify, document, and report any discrepancies, bugs, or issues, collaborating with CRM and development teams to resolve them efficiently.
• Verify that all promotional content, terms & conditions, and customer-facing materials are accurate and compliant with regulatory requirements.
• Test player journeys and communication channels (email, SMS, push notifications, etc.) to ensure correct targeting, delivery, and personalization.
• Maintain comprehensive test cases, QA checklists, and documentation for future reference and continuous improvement.
• Work closely with stakeholders to refine campaign execution processes and enhance overall quality assurance frameworks.
• Ensure compliance with responsible gaming policies and jurisdictional regulations.
• Monitor live campaigns post-launch to detect any issues and provide feedback for improvements.

Requirements

• Experience: 1+ years in a QA role, preferably in iGaming, online casinos, or digital marketing is a plus.
• Technical Skills: Familiarity with CRM tools, campaign management platforms, and test automation tools is a plus.
• Attention to Detail: Ability to meticulously test and validate complex promotional setups.
• Problem-Solving: Strong analytical skills to detect, troubleshoot, and resolve issues effectively.
• Collaboration: Excellent communication and teamwork skills to work cross-functionally.
• Regulatory Awareness: Understanding of iGaming compliance, responsible gaming, and data privacy regulations.
• Adaptability: Ability to manage multiple tasks and meet tight deadlines in a fast-paced environment.

Benefits

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